Consorte's alliance with Monster further validates our premise that there is tremendous demand to connect with the Hispanic audience online, and that reaching this diverse community requires a targeted approach. We look forward to working with Monster to help its customers engage an even wider range of online Hispanics.
Maynard, MA and San Francisco (PRWEB) October 30, 2007
Monster® and Consorte Media today announced an alliance to connect Monster's customers with a greater share of the online Hispanic market. Monster is the leading global online careers and recruitment resource and flagship brand of Monster Worldwide, Inc. (NASDAQ: MNST), and Consorte is the first company to develop a platform for reaching the more than 20 million online Hispanics in the U.S.
As part of the alliance, Monster and Consorte have launched Career Latino, a co-branded career website that gives employers an effective way to reach more Hispanic job seekers. The co-branded site will be a part of Consorte Media's extensive network of sites and independent blogs, focused on the Hispanic market, which includes large content sites as well as hundreds of smaller, niche properties.
"Currently, Monster has approximately 1.8 million registered seekers who self-identify as Hispanic, demonstrating impressive reach among this demographic," noted Steve Pemberton, chief diversity officer, Monster. "Our alliance with Consorte Media will help employers connect with additional Hispanic job seekers by enhancing their advertising visibility among both passive and active online candidates who visit sites falling within Consorte's network."
"Consorte Media is committed to helping customers and partners reach a diverse audience," said Alicia Morga, founder and CEO of Consorte Media. "Consorte's alliance with Monster further validates our premise that there is tremendous demand to connect with the Hispanic audience online, and that reaching this diverse community requires a targeted approach. We look forward to working with Monster to help its customers engage an even wider range of online Hispanics."
In addition to the opportunities afforded by the co-branded career site, Monster will also offer customers ad inventory from Consorte's Hispanic network.
About Consorte Media
Consorte Media is the leading provider of online marketing solutions targeting the Hispanic market. Through its media network of premium content sites, its extended advertising network of third-party sites, and its targeted lead generation services, Consorte provides companies with multiple ways to connect with Hispanic consumers online. Consorte applies its Spanish-language media expertise and deep knowledge of the Hispanic consumer market to generate high quality results for its customers and partners, including such top brands as Best Buy, Monster, SendMeMobile and Dealix. Consorte Media is a privately held company based in San Francisco, Calif. For more information about Consorte, please visit http://www.consortemedia.com.
About Monster Worldwide
Monster Worldwide, Inc. (NASDAQ: MNST), parent company of Monster®, the premier global online employment solution for more than a decade, strives to bring people together to advance their lives. With a local presence in key markets in North America, Europe, and Asia, Monster works for everyone by connecting employers with quality job seekers at all levels and by providing personalized career advice to consumers globally. Through online media sites and services, Monster delivers vast, highly targeted audiences to advertisers. Monster Worldwide is a member of the S&P 500 Index and the NASDAQ 100. To learn more about Monster's industry-leading products and services, visit http://www.monster.com. More information about Monster Worldwide is available at http://www.monsterworldwide.com.
Special Note: Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995: Except for historical information contained herein, the statements made in this release constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements involve certain risks and uncertainties, including statements regarding Monster Worldwide, Inc.'s strategic direction, prospects and future results. Certain factors, including factors outside of Monster Worldwide's control, may cause actual results to differ materially from those contained in the forward-looking statements, including economic and other conditions in the markets in which Monster Worldwide operates, risks associated with acquisitions, competition, seasonality and the other risks discussed in Monster Worldwide's Form 10-K and other filings made with the Securities and Exchange Commission, which discussions are incorporated in this release by reference.
# # #