Beyond Wonderful To License Culinary Content Through Online Media Marketplace Mochila
BeyondWonderful.com, a premium site for culinary content and innovation, is now available through Mochila, one of the Web's largest content syndicators.
San Francisco, CA (PRWEB) November 1, 2007 -- BeyondWonderful.com, a premium site for culinary content and innovation, is now available through Mochila, one of the Web's largest content syndicators. This latest partnership will allow Mochila to license BeyondWonderful.com's complete catalog of professionally developed recipes and accompanying photos which includes classic, seasonal and specialty recipes geared toward busy but discerning home cooks. Beyond Wonderful recipes and photos will be available to both print and online publishers in Mochila's Food and Beverage category.
"Recipes are an instant draw in marketing and editorial communications, but developing that kind of content from scratch is a huge investment," said Barbara Adams, founder of BeyondWonderful.com. "With our content available on Mochila platform, editors get easy access to a steady supply of reliable, kitchen-proven material. Plus, our content is always timely and accessible -- the kind of recipes typical consumers actually want to use."
Founded in 2006, Mochila partners with hundreds of top-level content providers including House Beautiful, Marie Claire, Town & Country and Cosmopolitan. In addition to Food and Beverage, the Mochila platform also includes category offerings such as business and finance, Lifestyle, Beauty, Health and Fashion, providing members a one-stop shop for video, text and photos. Mochila also features some of the most recognized brands in the world including the Associated Press, Reuters, Getty Images and Hearst Magazines, among hundreds of others.
"This latest partnership with Mochila will build upon the ways in which Beyond Wonderful can expand the reach and value of their unique culinary content," said Benjamin Chen, CTO Mochila. "We are pleased to provide a means of distributing their complete catalog of culinary innovation as we are always concerned with giving content sellers the ability to reach new markets."
About Barbara Adams' Beyond Wonderful
The brainchild of cooking teacher and online guide Barbara Adams, Beyond Wonderful (http://www.beyondwonderful.com) is a vibrant online culinary destination for both novice and accomplished home cooks. The site launched in September 2004 from the San Francisco Bay Area, and today serves culinary enthusiasts across the country. Beyond Wonderful offers hundreds of classic and seasonal recipes for everyday and special occasions, all meticulously kitchen-tested and accompanied by tempting photographs. The site also offers an ever-growing library of premium editorial content. For more information, contact pr@beyondwonderful.com.
About Mochila
Mochila is redefining content syndication through its global online media marketplace for text, video, and photo content. The company's syndication platform levels the playing field for publishers of all sizes -- from long-tail blogs to large media companies. Mochila integrates its proprietary licensing-management technology with the company's licensed ad supported program, allowing web publishers to buy and syndicate content for free and earn a percentage of the advertising revenue that accompanies that content. Founded in 2001, the company came out of stealth mode in March 2006. Mochila is privately held and based in New York, NY. For more information, visit www.mochila.com.
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