Real Estate Agents Are Using Podcasting to Reach New Targeted Markets
Agents around the country are starting to reap the benefits of podcast services that offer targeted lead generation, enhanced listing appeal and portable marketing tools that make selling more efficient and properties much more visible to targeted buyers.
Miami, FL; Los Angeles, CA (PRWEB) November 14, 2007 -- Realtors nationwide are seeing a change in technology which is using traditional marketing tools such as photographs and listing sheets to deliver high-quality videos that are distributed throughout the internet and available to access on a variety of cell phones and portable devices. The podcasts are voiced over and enhanced with music & graphics to aid in providing sales information. What I Want Podcasting (http://www.whatiwantpodcasting.com) has been serving the market for over 3 years with a focus on easing the technology learning curve for firms who want to develop their marketing technology in the new media space.
"We offer a service that is appealing and versatile and more cost effective than virtual tour services . We help make the process simple for the individual realtor and we offer statistics monthly to measure popularity as well as gauge the return on investment " says CEO, Ryan Hoback.
Podcasting is a way to broadcast information on-demand to personal devices and/or locations. This means it can be viewed or accessed on a computer or cell phone or media device. "This offers realtors a platform to market their properties while on the go and in-person, even more importantly it provides a larger targeted audience online where users are searching for homes with similar attributes " Hoback states. With the explosion of sites like Google Video, You Tube, Yahoo Video and iTunes, millions of Americans are searching video sites for information. Podcasting services provide distribution services which place each individual listing video onto the above mentioned sites as well as numerous others. In addition, podcasts provide an easy "one-click" method to subscribe free and receive updates as new podcasts and listings are released.
Online video and podcasting are now starting to turn the corner on the traditional virtual tour. The advantages begin with the scale of distribution and portability of the media. Virtual tours cannot be viewed on portable devices and are not able to be distributed to directories like Google and others. Real Estate Podcast services should see a tremendous growth over the next 6-12 months as realtors begin to increase sales with new technologies.
What I Want Podcasting is a new media firm specializing in podcast services for the real estate industry. Contact http://www.whatiwantpodcasting.com or 305-670-0949.
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