ProSpot Fitness® Launches Marketing Campaign for the Revolutionary FUSION Home Gym Series
FUSION with its patented Grab and Go technology® delivers comprehensive free weight training safely, without the need for a personal spotter.
Atlanta, GA (PRWEB) November 28, 2007 -- ProSpot Fitness www.prospotfitness.com announced the start of its Marketing campaign for the revolutionary FUSION series of Home Gyms. The HG1, HG5, HG6 and the space saving SSG, all featuring the revolutionary Grab and Go® technology, will be featured for the first time in a TV advertising campaign as part of this campaign. The FUSION commercial will be initially seen on over 12 TV cable channels with in excess of 700 showings through the holiday season in the Atlanta market. The company also plans a targeted national print ad campaign starting in early 2008 along with additional targeted TV advertising. This commercial, as well as professional athlete and fitness expert testimonials, may be found on YouTube at http://www.youtube.com/user/ProSpotFitness.
The ProSpot Fitness Fusion product line can also be seen at the Mall of Georgia where it is being featured at an in-line mall kiosk where product demonstrations and questions can be answered by ProSpot Fitness staff. Travis Hall, ProSpot Fitness CMO and former NFL player with the Atlanta Falcons and the San Francisco 49'ers said "In addition to these activities, we have scheduled a ProSpot Fitness FUSION Launch event at the Mall of Georgia outdoor amphitheatre on the afternoon of December 15th." Travis added "We will be raffling off a Fusion SSG machine, provide hands on evaluation of the entire product line, and demonstrate the proper ways to maximize the benefits of ProSpot Fitness FUSION exercise equipment ." Also at this Launch event there will be autograph sessions with formal NFL professional athletes who use ProSpot Fitness FUSION products and have been involved in its development, including Jamal Anderson and Travis Hall.
Developed, tested and engineered for over 10 years by Professional Athletes and Fitness Experts, the FUSION series is a breakthrough in Home Gym equipment. The FUSION series is sold through a nationwide network of retail Fitness Dealers, to find a dealer close to you visit www.prospotfitness.net/locateDealer.html.
The ProSpot Fitness FUSION series will be on display in the ProSpot Fitness booth at the Athletic Business Conference & Expo in Orlando Florida (Booth 127) from November 29th thru December 1st, 2007.
ProSpot Fitness®, Inc. is changing the way men and women exercise. Based on patented and patent-pending technology, ProSpot Fitness has developed 'spot' less weight training systems that allow users to lift free weights without using spotters. Called Grab & Go® technology, it utilizes computerized touch sensors and a quadruple cabling system for added safety that allows a lifter to release a barbell or dumbbells from any position and lock them instantly at the point of release.
Based in Lawrenceville, Ga., ProSpot Fitness was founded in 1998 by former NFL player Travis Hall of the Atlanta Falcons and exercise expert Mike Slawinski.
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