Deerfield Beach, FL (PRWEB) November 29, 2007
Sexy backless slides and mules look fabulous if all you need to do is stand around, but sometimes a girl needs to walk, prance or dance. Pants catching under heels? Slapping sound annoying officemates? Muleos (R) changeable shoe accessories are the beautiful solution - and make the perfect stocking-stuffer for shoe addicts.
Muleos (R) straps and ties instantly transform backless slides and mules. This clever accessory goes outside the sole of any backless shoe at the instep and secures around the ankle. Muleos (R) come in a variety of styles and colors, from leather straps to ribbons embellished with beads and charms. There are even elegant styles for the bride and her bridal party. But there's no need to wait for a wedding. Muleos (R) are perfect for holiday parties and make ideal stocking stuffers because they're priced from just $9.99 to $11.99.
Like most successful innovations, Muleos (R) was created out of necessity. One fateful night in early 2006, Muleos (R) founder Michele Hickford was having a party. She wanted to wear her new high-heeled mules with jeans, but the pants kept catching under her heel. "Every time I took a step, my shoes slapped and caught my jeans," she recalled. "It looked dorky." With a bit of blind inspiration, Michele borrowed a pair of men's shoelaces, wrapped them around the shoes, tied a bow, and voila - the first Muleos (R) prototype was born. The next morning, a light bulb went off over Michele's head. If she needed to solve this problem, there were probably a lot of other women who needed to solve it too. Naturally, the next call she made was to a patent attorney.
According to Michele, "It's not enough to simply secure your backless mules and slides - we want to make them more beautiful too! Muleos (R) straps and ties let you change the look of your shoes, and match them to whatever you're wearing. It's like having a second pair of shoes in your pocket."
About Muleos (R)
Muleos (R) straps and ties are produced by Words-n-Ideas, LLC based in Deerfield Beach, FL. Muleos (R) inventor, Michele Hickford, has over 25 years experience in advertising and marketing, both in the US and internationally. She is also an award-winning advertising copywriter and her online columns and articles have reached millions of readers around the world. In 2006, Michele released her first book entitled, "Do I Need To Slap You?" http://www.doineedtoslapyou.com .She owns "only" 37 pairs of shoes, of which 14 are backless. Muleos (R)™ straps and ties are available online at http://www.muleos.com , shoebuy.com, spoonsisters.com and are patent pending.