Steve Johnson of Pragmatic Marketing Wins 2007 Software Idol Contest
Inaugural Business of Software event provides venue for presentation success.
Scottsdale, AZ (PRWEB) November 30, 2007 -- Steve Johnson, Pragmatic Marketing Instructor and product management thought-leader, has been named the 2007 Software Idol. This prestigious award was presented at the recent Business of Software event in San Jose, CA.
Discussing why the software industry is run as the developer's hobby, this presentation was a call-to-action for software companies to align their organizations around the strategic role of product management. With numerous examples and creative illustrations, Steve delivered his award-winning performance well within the 10 minute time limit required of the event. A recording of his presentation is available at www.pragmaticmarketing.com/about/idol.
In addition to his thought-leadership activities, Steve is an instructor for Pragmatic Marketing, part of a team of thought-leaders and industry experts who provide training and consulting around the world for many of today's leading technology companies.
About Pragmatic Marketing
Twice recognized by Inc. magazine as one of America's fastest growing private companies, Pragmatic Marketing provides training seminars, on-site workshops, consulting services, and an online resource center for technology product managers, marketers and executives. Since 1993, over 40,000 people at thousands of companies world-wide have been trained using the Pragmatic Marketing Framework, a practical, market-driven approach to creating and launching technology products. For more information, visit www.PragmaticMarketing.com.
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