Minnesota Teams Tap Next Wave Concepts to Bring Fans Enhanced Sports Experience

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Local firm drives sales, fills seats with signature community marketing campaign.

Building on an already extensive list of popular client programs, Next Wave Concepts announces the addition of two consumer sports offerings to its holiday portfolio. The community marketing specialist has added its Minnesota Timberwolves and Minnesota Swarm packages to the roster, both of which are perfect for consumers on tight budgets and families gathering over the holiday season. In addition to using the company's referral marketing solutions to help drive overall sales and generate added awareness among existing and prospective customers, the campaigns give consumers in Minnesota more opportunities to experience the excitement of watching the teams live.

Next Wave Concept's leading marketing approach allows companies to talk to their customers face-to-face through its professionally trained field representatives who are educated in the clients' business. Through the development of special value cards that offer consumers discounts on the products and services they already love, Next Wave Concepts is able to significantly increase traffic, enhance brand loyalty and generate new customers for its program partners.

The special value cards distributed as part of the Timberwolves and Swarm programs feature a variety of savings opportunities, including buy-one-get-one free and discounted tickets, among others.

Through its affiliation with international referral marketing leader, Smart Circle International, Next Wave Concepts builds upon a proven marketing approach that has helped national and international consumer brands -- from Pizza Hut to the New York Yankees - significantly improve their business. Customized consumer promotions build traffic by increasing frequency, filling unused capacity during off-peak periods and prospecting brand new customers.
Next Wave Concept's unique marketing model harnesses the power of "referral marketing" by reaching customers in their neighborhoods and in the workplace.

"We are extremely proud of our success with these professional and independent sports teams and look forward to continuing our partnership with them as well as our work with businesses throughout Minnesota. Now, they too can reap the benefits that our professional sales force brings to the table and enjoy real results to the bottom line."

About Next Wave Concepts
Established in 2006, Next Wave Concepts is an authorized distributor of Smart Circle Cards™, a product of Smart Circle International - the dominant force in referral marketing worldwide. More information about Smart Circle International is available at http://www.smartcircleinternational.com. To speak to a Next Wave Concepts representative, please contact Ashley Walker at (952)746-1424or visit us at http://www.nextwaveconcepts.com.

About Smart Circle International
Established in 1989, Smart Circle International is the dominant force in referral marketing worldwide. Major companies turn to Smart Circle International to build traffic, enhance brand loyalty, fill unused capacity and generate new customers. Smart Circle International reaches consumers face-to-face through their community marketing networks which include the Public Sales Network, Private Sales Network and Fundraising Network to distribute promotional certificates on popular products and services on behalf of advertisers. The Smart Circle and Smart Circle International are trademarks of Smart Circle International, Inc. These trademarks should not be confused with Smart Circle, a United Kingdom company, Smart Circle Germany, or Smart Circles, a Centrex product.

More information about Smart Circle International is available at http://www.smartcircleinternational.com.

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AMANDA BORICHEVSKY
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