Wethersfield, CT (PRWEB) December 2, 2007
The Chiropractic Stroke Awareness Group (CSAG) is expanding its outdoor advertising campaign to Massachusetts in response to requests by people injured by chiropractic treatment in that state.
Starting December 2, motorists driving along the Massachusetts Turnpike (I-90) in Chicopee will see a huge billboard asking the question "have you been injured by a chiropractor?" A second billboard will go up along the Turnpike in Springfield in a couple of weeks.
The billboards are part of an ongoing public service effort (including television and print advertising) designed to raise public awareness about the potentially severe health risks of chiropractic treatment and to reach people in need of support.
"Victims of chiropractic treatment in Massachusetts who've been following our efforts in neighboring Connecticut want to start their own awareness campaign," said Amanda Thompson of CSAG. "They've been supportive of our legislative efforts and so we're helping them kick things off by placing ads on these billboards."
CSAG has experienced tremendous success with its ongoing awareness efforts in Connecticut. Television commercials, billboards, bus ads and newspaper placements -- along with sustained news coverage -- have all combined to produce a tidal wave of response from victims and non-victims alike.
"This is really just the start," Thompson said. "We are receiving inquiries from across the U.S. and now anticipate replicating this effort in many other regions in the coming months."
The organization represents hundreds of people across the country who have been injured by chiropractic treatment. Potential risks can include stroke, permanent disability and even death.
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