Vista, CA (PRWEB) December 2, 2007
Optelec U.S. the world leader in innovative assistive technologies, announced today the appointment of Dionne M. Petitpas as Director of Marketing. Ms. Petitpas will oversee the marketing and branding division of Optelec U.S., Inc, which includes a team of a marketing, web and graphics professionals. Her appointment rounds out a robust and highly seasoned executive team, amidst the fast growing U.S. division of Optelec.
"Our growth serves as a reminder of the deepening need for quality products and service for the visually impaired population in the United States", stated CEO Takashi Yamashita. "Ms. Petitpas' impressive portfolio of marketing and management experience brings much appreciated vision, knowledge and leadership to this newly created position. Her strong skill set and solid record of achievement will serve Optelec U.S. well as we broaden our reach and service to millions. I am very pleased to appoint Ms. Petitpas as our Director of Marketing."
With nearly 20 years experience in traditional, start up and corporate strategic marketing and branding, her versatile background includes strengths in media management and relations, national broadcast programming and launch, acquisition integration and management, cross platform strategic partnerships, national product branding and marketing, and national brand development. For national and international companies in both profit and nonprofit sectors, she's served as a Director of Broadcast, Director of Communications, General Manager of Events and Vice President of Marketing. She received her Bachelor of Arts Degree in Communications from California State University, Long Beach in the early 1990's.
About Optelec… "Improving the quality of life of visually impaired and dyslexic people, reaching out with simple and effective solutions," Optelec was founded in 1985 and is recognized as the worldwide market leaders in providing innovative solutions for the blind, visually impaired and learning disabled. The company's flagship ClearView+ line has led the industry in high quality, innovative products that effectively improve the daily lives of the visually impaired. In January 2007, Tieman U.S., Holding Company to Optelec U.S. spun off ShopLowVision.com and LowVision.com as a sister companies, providing the one-stop-shop for optical, non-optical and daily living aids products solutions and education for eye care professionals and consumers.