Wellington's Newest Online Florist Epitomizes the Ultimate in Online Shopping

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BudFlorists, Wellington's newest online florist, takes a very unique approach by providing an exciting range of designer and custom-ordered flower arrangements, bouquets and gifts, sold through their online retail store.

At the end of the day, we love what we do, we are committed to providing the very best in the quality of our products that we create, and enjoy being able to make the customer experience smooth, easy and hassle-free through our excellent online florist shop.

BudFlorists, Wellington's newest online florist, takes a very unique approach by providing an exciting range of designer and custom-ordered flower arrangements, bouquets and gifts, sold through their online retail store.

In establishing a new florist shop in the Wellington region, Jane Evans, Director of BudFlorists, sought to develop a retail style that would complement the growing trend of shopping online.

"Given that the internet is such a popular way for people to shop, we decided to establish an online florist service that is also our sole retail outlet. We wanted to ensure that we developed a safe and easy online shopping experience for our customers. Fundamental to this approach has been our continued commitment to quality design and outstanding service."

BudFlorists caters for flower deliveries in Wellington for any occasion. Just as in any online florist shop, at Bud Florists customers can visually select their purchase from a vast range of flowers for the home, sympathy flowers, Christmas flowers, plants, rose bouquets, posies and arrangements. However, BudFlorists goes that extra step by having the ability to customize their products to suit their client's needs.

With a background in photography and design, Jane has a natural flair and passion for continually creating new styles and tailoring arrangements to suit client needs. Tailored flower wraps are popular with clients keen to promote their brand and are affordable for bulk single flower commissions. Hotel, reception, contract, corporate event flowers are designed to suit specific customer needs and aligned to corporate branding colours and styles as appropriate.

Much more than an online service, BudFlorists will frequently personally deliver flowers and also visit clients to discuss their Sympathy flowers. This is a unique approach for an online service and differs from the usual retail expectation.

"Our aim is to take the stress out of the grieving families' schedule of things to do. By going directly to their home we can help out during a difficult time and make their flower arrangement decisions that much easier and hassle-free."

BudFlorists are "big" on promoting New Zealand Made products and incorporate as many as possible into their product line. Gorgeous NZ made wooden boxes, New Zealand made chocolates and New Zealand designer home wares are featured within their many gift selections. BudFlorists newest product is a beautiful presentation of NZ native trees presented in a box, ideal for special occasions.

It is this attention to detail and New Zealand gift products that draws customers to BudFlorists online service. Even though BudFlorists only deliver in the Wellington area, their customer base is further reaching and attracts customers from all over New Zealand as well as from other parts of the world.

"Our online florist service makes it easy. If people want to send flowers to Wellington, to their friends, family or colleagues they can simply make a choice from our website or call us on a toll free number to customize their order," says Jane Evans.

With 100% of business driven online, it is important for BudFlorists to understand their customer base by knowing who is visiting their online florist shop, how they got there and what they do to influence their purchase. With the support of Optymise, an online web marketing specialist, BudFlorists are able to track their performance and success to continually grow and meet customer requests.

Jane Evans has been delighted at the growing success rate of their online shopper numbers, and at the positive feedback received from their customers regarding their online flower delivery service.

"We've had such positive feedback from our clients", says Jane. "Most people have no idea about flowers, seasonal or otherwise. They solely depend on their florist's knowledge and understanding of their needs. Men, in particular, find 'online shopping' the way to go."

Jane says that their online retail store works well because customers feel safe using their secure online service and enjoy being able to see what they like, without necessarily knowing what it is called, and can quickly and easily make a purchase.

"It's so easy for people to buy our flowers online, and our experience and success to date tells us that our customers trust what we do for them and readily recognize that BudFlorists is a safe, affordable, consistent great online way to buy their flowers and gifts."

Endowed with a strong social conscience, Jane believes in giving back to the Community. "We enjoy supporting organizations such as the annual Special Children's Christmas parties, and happily offer discounted rates to seniors card members. We are also proud to be associated with the Pink Ribbon organization and make a $3 donation for every pink carnation bouquet sold."

Looking towards the future, Jane would like to see BudFlorists to further their involvement in community activities as well as continue to grow their online florist retail store.

"At the end of the day, we love what we do, we are committed to providing the very best in the quality of our products that we create, and enjoy being able to make the customer experience smooth, easy and hassle-free through our excellent online florist shop."

Jane Evans,
Director,
BudFlorists.

For further information, please contact:
Jane Evans, BudFlorists, Phone: 04 527 9914 or toll free: 0800 55 55 42, http://www.BudFlorists.co.nz

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Jane Evans
Budflorists
0064-04-5279914
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