New York, NY (PRWEB) December 5, 2007
Marketing is a central component to successfully building and establishing a business. This is particularly true when it comes to a coaching business, as this industry is relatively new and unknown to many consumers. Recently, blogging has become an increasingly popular coach and consultant marketing strategy. As a result, it has become more frequently used by coaches looking to reach more potential clients. With her teleclass entitled "How to Use Writing to Promote Your Business," ICF accredited small business coach Sandra Sinclair ( http://www.CoachMarketingSuccess.com ) hopes to help entrepreneurs learn more about how to use a blog and other writing methods to market their businesses. The "How to Use Writing to Promote Your Business" class is scheduled December 14, 12pm eastern. To find out more, go to http://www.coachmarketingsuccess.com/classes-and-workshops.
A blog, or "web log," is a form of writing that is similar to journal writing and is maintained on the Internet. With the help of a blog, a consultant or coach can build a relationship with readers that could potentially lead to paying clients. Although blogging can be a powerful tool when it comes to marketing a coaching or consulting business, many coaches and consultants struggle with getting a blog started and with understanding how to properly use one as a marketing strategy.
"When I first started my coaching business, I found there wasn't much information available when it came to learning about marketing your coaching business," said Sinclair. "I read every bit of information I could get my hands on and, over time and through the process of trial and error, I found out what really works. My hope is that I can help other consultants and coaches get started right away with successfully marketing their coaching businesses."
According to Sinclair, blogging is a simple and effective method to use for coach marketing. Nonetheless, there are certain strategies that need to be employed in order to create a successful blog.
"Writing a blog that gets noticed requires following a few guidelines," said Sinclair. "Once the blog becomes a success, however, the consultant or coach can enjoy an increase in website traffic. Obviously, this is important when it comes to trying to obtain new clients. And, when combined with other forms of marketing, a blog can supercharge your promotional efforts."
Sinclair has helped business owners around the world increase their profitability by teaching them blogging techniques as well as other marketing strategies. To learn more about her upcoming writing class, or to learn more about Sinclair, visit her site: http://www.CoachMarketingSuccess.com.
Coach Marketing Success
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