Miami, FL (PRWEB) December 5, 2007
Martin Miller’s Gin and Martin Miller’s Westbourne Strength Gin will be imported and marketed by Kindred Spirits, Inc. effective January 1, 2008.
The Miami-based company will take over responsibility from Skyy Spirits of San Francisco who have successfully developed the brand in the U.S. market over the past few years. The Reformed Spirits Company Ltd., the London-based manufacturer, decided that the fast-growing, ultra-premium, award-winning brand required dedicated brand teams with a strong on-premise emphasis.
The brand will be managed under the expertise of beverage industry veteran Joel Gosler co-founder and president of Kindred Spirits, Inc., which was formed in 2007 as an import and marketing company focused on a select portfolio of premium spirit and wine brands. The company is a partnership between Gosler, Reformed Spirits Company Group of London, and Williams & Humbert of Jerez, Spain.
Martin Miller’s Gin is (http://www.millersgin.com) small batch, pot-distilled in England and then transported to Iceland to be blended with Icelandic spring water, whose purity and softness makes it one of the cleanest tasting and smoothest gins available.
“At this stage in Martin Miller’s development it was clear that the brand would benefit from the close attention and integrated sales and marketing push that Kindred is amply equipped to provide,” said Martin Miller’s Gin co-founder David Bromige. “Skyy Spirits built incredible buzz around the brand and we now look forward to a new phase of growth with Kindred Spirits,” he added.
Based in Miami, Kindred Spirit’s (http://www.KindredSpiritsUSA.com) portfolio currently includes Gran Duque de Alba Brandy and the famous Dry Sack Sherries from Spain. It also imports Malt Trust Single Barrel Cask Whiskies from Scotland.
“I’m delighted that Martin Miller’s Gin acknowledged our approach to brand management based on an integrated sales and marketing team dedicated to Martin Miller’s, allied to our unrivalled distribution expertise,” said Joel Gosler. “As a relatively new company we can offer new ways of thinking about the marketing of unique alcoholic beverage brands like Martin Miller’s.”