Fathom SEO Announces Search Engine Marketing Partnership with PromiseONE

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Fathom SEO's management-led recapitalization agreement with PromiseOne helps the search engine marketing leader build on its success in search engine optimization, online PR, link referral building, paid search management, opt-in email marketing and online video production and distribution.

We were impressed with how effectively Fathom SEO managed their growth. It is uncommon for a firm in such a rapidly changing industry to be as well developed and capable as they are. Their efforts have attracted a loyal and diverse customer base, which includes both large nationally-branded firms and many middle market businesses. We are excited to be a part of this company's future.

Fathom SEO, LLC (http://www.fathomseo.com), a search engine marketing (SEM) firm in Valley View, Ohio, is pleased to announce that it has partnered with PromiseONE, LLC, a Beachwood, Ohio private equity partnership (http://www.promiseone.com), to successfully complete a management-led recapitalization to buy out a group of early stage investors.

Bill Fox, Fathom SEO President and CEO, said, "Fathom SEO's success over the past several years is a result of the strong management team we have built and our success creating a complete line of SEM capabilities while maintaining simplicity in our product offering. With such an effective team in place and the most comprehensive offering in the industry, we are better positioned than ever to solidify our role as an industry leader and innovator. We chose to partner with PromiseONE due to their proven track record of helping entrepreneurial companies build on past successes."

Scot Lowry, Principal with PromiseONE, said, "We were impressed with how effectively Fathom SEO managed their growth. It is uncommon for a firm in such a rapidly changing industry to be as well developed and capable as they are. Their efforts have attracted a loyal and diverse customer base, which includes both large nationally-branded firms and many middle market businesses. We are excited to be a part of this company's future." Lowry has joined Fathom SEO's management team as Executive Vice President and CFO.

About Fathom SEO
Fathom SEO, LLC was named a top 20 Search Engine Marketing Firm by Advertising Age in both 2006 (#16) and 2007 (#14). Fathom SEO has been providing Search Engine Marketing Services for nearly 10 years and offers complete solutions for Search Engine Optimization, Online PR, Pay Per Click Management, Opt-In Email Marketing and, most recently, comprehensive Online Video Production and Distribution Services. Fathom SEO's solutions help clients maximize their online marketing efforts and turn their websites into lead generation and sales machines.

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Scot Lowry
Fathom SEO
2163692220-259
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