(PRWEB) February 14, 2007
The UK's newest online directory, and one of a few purely Web 2.0 business directories, has launched successfully.
Online at http://www.hotfrogUK.co.uk , the website allows a business to list for free. Business owners can also determine how they want their business classified - rather than fitting into a rigid structure, they can determine the main keywords customers use to find them.
Some of the biggest keyword areas so far on the http://www.hotfrogUK.co.uk site are design, mortgages, insurance and accommodation. With unlimited keywords allowed on the site, this changes daily as more and more business add themselves.
The addition of keywords to a business listing can help a business lift its ranking on HotFrog and also with Google - the more information a company puts on their HotFrog listing, the more likely a customer is to find them online.
The directory is published by Reed Business Information Australia (RBIA). The HotFrog directory is one of only a few Web 2.0 products developed in Australia, and has now been exported to over 14 locations, globally. With local versions in countries including France, Germany, Spain, Italy and India, the http://www.hotfrogUK.co.uk site joins the global success story for HotFrog, and for RBIA's online division, Catch.
For more information:
Level 8, 475 Victoria Avenue
Chatswood NSW 2067
Tel: +61 2 9422 2901
Reed Business Information is Australia's largest B2B publisher and information provider. As well as publishing leading magazines, Reed Business Information has developed the most advanced internet portals in the B2B industry. Reed Business Information is the global B2B division of Reed Elsevier Group PLC.