Top Replication and Disaster Recovery Solutions Provider Named a CRN Emerging Technology Dynamo
SteelEye Technology® selected over larger companies for its replication and business continuity software.
Palo Alto, CA (PRWEB) June 24, 2007 -- SteelEye Technology, a leading provider of data replication, high availability clustering and disaster recovery solutions for business continuity, today announced it has been selected by CRN, part of CMP's family of Channel Solutions, as a CRN Emerging Tech Dynamo for its LifeKeeper product line. CRN's Emerging Tech list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology that undercuts industry giants.
SteelEye's LifeKeeper® software solutions provide high availability clustering, data replication and disaster recovery for business continuity on Linux and Windows. SteelEye's reseller partners rely on the technology to inoculate their overall implementations from downtime. LifeKeeper provides this protection for both physical and virtual IT environments.
According to the 2007 CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include:
- The technology is superior to other products in the market segment
- The technology compliments a solution providers' existing practice areas
- Emerging vendors provide better services opportunities
- Emerging vendors pay better attention to partners
- Emerging vendors offer higher margins
- Customers want alternative product choices
- Emerging vendors have better joint marketing programs
In addition, 61 percent of solutions providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.
"Successful Solution Providers are always looking for new and innovative partners, and the CRN Emerging Tech list provides a way for them to discover a large number of potential new partners who offer a wide range of emerging technologies," said Heather Clancy, vice president and editor of CRN.
Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company's revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.
The SteelEye Channel Partner Program provides distributors and resellers access to technical and sales training, sales and marketing support, software for training and demonstration, special licensing terms and login to a dedicated partner web portal which includes sales and marketing collateral, product roadmaps and other essential information.
Primary targets for the program are system integrators in North America desiring to offer high availability, continuous data protection or disaster recovery to their customers, independent software vendors (ISVs) looking to add high availability or automated data replication to their products, and OEMs who may desire to embed higher levels of availability into their hardware devices.
"We are very pleased to be included among an impressive group of emerging vendors," said SteelEye VP of Strategic Alliances, Bonni-Jo Salazar. "This recognition by CRN demonstrates our commitment to provide cost effective solutions and the best support to our reseller partners. It's also a testament to the growing number of solution providers seeking data replication, high availability clustering and disaster recovery applications."
About CRN
CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company's sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at channelweb.com.
About The Channel Group
CMP Channel Group is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its family of channel solutions which include CRN and VARBusiness, the ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel Group provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.
About CMP Technology (cmp.com)
CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (unitedbusinessmedia.com), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.
About the Replication and Disaster Recovery Solutions Provider: SteelEye Technology, Inc.
SteelEye is a leading provider of data protection and application availability solutions for business continuity and disaster recovery on Linux and Windows. The SteelEye family of application-focused data replication, high availability clustering and disaster recovery solutions are easy to deploy and operate, and enable enterprises of all sizes to ensure continuous availability of business-critical applications, servers and data. With the ability to build heterogeneous clusters of physical and virtual servers, SteelEye's products support automated physical-to-virtual, virtual-to-physical, and physical-to-physical application migration. SteelEye is a subsidiary of SIOS Technology, Inc. Learn more at steeleye.com or by calling 866-318-0108.
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