Glamajama.com Gets a Glam Makeover with NetSuite
Glamajama.com gets a website makeover to celebrate its 4th year anniversary. Owner and designer, Heather Nolte, is utilizing NetSuite to integrate its e-commerce, CRM, and accounting platforms to sustain consistent sales growth of 100%.
Austin, TX (PRWEB) July 2, 2007 -- Online children's wear retailer, Glamajama.com, is celebrating its fourth anniversary with a glam makeover of its website. The new website reflects the growth of the company with its sleeker design and new tagline "From the Crib to the Catwalk."
Owner and designer, Heather Nolte, added, "We've grown quite a bit these past four years and I am thrilled to be able to celebrate that growth with a new, more versatile, and user-friendly website."
The new website was built using NetSuite, an e-commerce and accounting based software system that supports an integrated approach to running an e-commerce business. The CRM, scheduling, inventory management and accounting are seamless and provide the real-time information business owners need to grow their business.
Heather Nolte explains her decision to upgrade: "Glamajama's sales have doubled each year and it soon became clear that we needed a better way to manage that growth. The integration NetSuite provides will make our operations more efficient, which will save us both time and money. This means more time and resources for me to focus on sustaining and continuing that growth."
The website's launch has been timed to ensure ordering and fulfillment will be well-rehearsed for the 2007 holiday season. Glamajama.com will take advantage of the website's added marketing and web presence management tools by offering additional promotions and customer incentives for buyers this season.
Glamajama was founded in 2003 by owner and designer, Heather Nolte. The baby-inspired and mom-run company's mission is to provide edgy and playful children's wear that are easy care and baby friendly, while giving moms some trendy alternatives to "Mommy & Me" with their signature "mommy" tees and matching sets. The line is available at the company website and 500+ specialty boutiques and departments stores throughout the states and overseas. Celebrities who have received clothes from Glamajama include Oprah, Britney Spears, Demi Moore, and Kate Hudson. Please visit the website, www.glamajama.com , for more information. Heather Nolte is available for interviews or writing assignments regarding Glamajama, children's fashion, small business issues, work/life balance, and the rise of mom entrepreneurs.
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