Chiropractic Marketing: Are We Now On The Verge Of Another Gigantic Behavior Shift?
Are we seeing the beginning of a major shift in the way chiropractors must go about chiropractic marketing and the building of their practices? One chiropractic marketing expert believes so. Here's why...
Lake Worth, FL (PRWEB) July 11, 2007 -- According to survey results conducted by the American Chiropractic Association (ACA), the percentage of chiropractors using computers in 1981 was just 8.1%. 13 years later that number jumped a whopping 73.8% with 81.9% of chiropractors reporting they use computers. According to one chiropractic marketing expert, we're on the verge of witnessing yet another massive shift in the behavior of chiropractors.
"Just like the use of computers skyrocketed with chiropractors and radically changed the way doctors ran and managed their offices, I believe we're seeing the beginning of the same magnitude of change with the way doctors are doing their chiropractic marketing," says Todd Brown, CEO and Founder of More Chiro Patients, Inc.
"Between the tremendous cost savings, ability to use video and audio, and the automation, I predict we're going to see more and more chiropractors move to the Internet for almost all of their chiropractic practice marketing."
Brown, a chiropractic marketing expert and the creator of the Chiropractic Dashboard - a comprehensive multi-media chiropractic marketing and practice-building system that uses technology to automate everything for doctors - refers to doctors who aren't yet using the Internet to grow their practice as "behind in the times as a doctor who isn't yet using a computer in his or her office".
"With over 1,000,000 million searches taking place every month on the Internet for keywords like 'chiropractor', 'chiropractic office', and 'chiropractic care', the doctors who are using the automated chiropractic marketing options the web now provides are going to be the ones experiencing the greatest practice growth", states Brown. "And, it's the whole reason we went ahead and created the Chiropractic Dashboard for doctors -- because it's the quickest way for chiropractors to tap into those online chiropractic marketing technologies." For more information go to: www.TheChiropracticDashboard.com.
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