Groople Travel Planning Technology Scores with Mountain West Athletic Conference

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Company's innovative group travel-planning technology to be used for booking team travel to college games and championships.

The answer: Groople’s travel-planning technology. The question: How do you get an entire college sports team, the coaches, the administrators and busloads of fans to a game in another state...not just once, but numerous times during a season?

For coaches and administrators of the Mountain West Conference, the process -- once a time consuming endeavor -- has now become easier thanks to a partnership with Groople (http://www.groople.com), the leading online group travel planning, sharing and booking site.

Groople has been named the official online group hotel reservation agency for the Mountain West Conference by CSTV (College Sports Television), the conference's media and sponsorship rights holder. The Mountain West is a NCAA Division I athletic conference comprised of the United States Air Force Academy, Brigham Young University, Colorado State University, University of New Mexico, San Diego State University, Texas Christian University, University of Utah, University of Wyoming and University Nevada, Las Vegas.

Groople's innovative technology simplifies planning group travel to games and championships for college administrators, coaches, teams -- and fans -- while securing low rates on hotels and other travel services.

"Researching, negotiating and booking hotels for team travel and championship games is a time consuming endeavor," said Dan Butterly, Associate Commissioner for Marketing and Tournament Manager for the Phillips 66 Mountain West Conference Basketball Championships. "Finding an online automated solution that will save time, while also getting competitive rates, is a win-win for everyone. The Mountain West Conference teams and championships will benefit from Groople's ability to negotiate discount rates with its national partnerships and multi-conference relationships."
As a benefit to this partnership, teams and fans can book hotels and cars for games easily through the dedicated Mountain West travel site (http://www.groople.com/mountainwest) powered by Groople.

"This partnership demonstrates the need for an online automated solution for sports travel and has the ability to serve teams, fans and administrators," says Mike Stacy, CEO of Groople. "We will provide the Conference with more than the traditional travel services and offer a collaborative solution for individuals and teams associated with the Mountain West."

About The Mountain West Conference:
From its inception in 1999, the Mountain West Conference has been committed to excellence in intercollegiate athletics, while promoting the academic missions of its member institutions. Progressive in its approach, the MWC continues to cultivate opportunities for student-athletes to compete at the highest level, while fostering academic achievement and sportsmanship. Now in its ninth year, the MWC has been assertive in its involvement with the NCAA governance structure and has taken a leadership role in the overall administration of intercollegiate athletics. The Mountain West Conference is comprised of nine Division I institutions: The United States Air Force Academy, Brigham Young University, Colorado State University, the University of New Mexico, San Diego State University, TCU, UNLV, the University of Utah and the University of Wyoming.

About Groople:
Groople, named the World's Leading Group Travel Booking Website of 2007, is a pioneer in the group travel industry. Headquartered in Englewood, Colorado, and launched in 2004, Groople has worked with thousands of people from a wide variety of groups and has come to understand that planning, searching and booking group travel arrangements should be a fun part of group travel. Groople is a combination of the words GROups and peOPLE - GROOPLE...we understand groups and we provide the best planning and booking tools for any group. Groople is now the official booking agency for several college athletic conferences including ECAC, Mountain West, Big West and A-10.

Groople allows groups to shop online with confidence through our low price guarantee. The company uses travel-planning technology to search far and wide to provide free rooms, upgrades and other special amenities wherever your group qualifies. Groople offers exclusive rates for groups requiring five rooms or more. Groople...Group Travel Made Easy.

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Amanda Borichevsky