Sherman Oaks, CA (PRWEB) January 7, 2008
DRS & Associates - a full service boutique advertising and public relations agency, which specializes in providing creative services, marketing, advertising and communication programs to the architectural, interior design and building products industries - has officially announced that it has joined 1% For The Planet. 1% For The Planet is a coalition of environmentally conscious businesses that believe in corporate responsibility by donating one percent of their sales to environmental organizations worldwide.
The 1% For The Planet coalition was launched by Yvon Chouinard, environmental activist and founder of outdoor clothing company Patagonia, Inc., and Craig Mathews, owner of Blue Ribbon Flies in 2001. Chouinard and Mathews, both astute and visionary businessmen, built their businesses with a core respect for nature and giving back to the environment. They started 1% For The Planet because they wanted to unify other companies to help solve the environmental crisis and build successful companies at the same time.
It obviously goes without saying that "being green" or taking responsibility for protecting the environment is a big issue in the architectural and interior design industry. After all, these industries are responsible for creating environmentally-friendly structures using eco-friendly materials, which will help sustain the planet. As a marketing and public relations firm, DRS & Associates is constantly touting their clients' new green products and while they do not physically manufacture products, they recognize that they consume products that potentially deplete (directly or indirectly) the earth's natural resources. DRS & Associates views their newfound membership in 1% For The Planet as a way to incorporate saving the earth, not only into their daily rituals, but also as a core focus in their business ethics.
"My business philosophy and personal value system has always been to let my actions and work speak for themselves. When it came to the future of our planet, we needed to be certain to take our convictions to that level," said President of DRS & Associates David Schlocker. "In our industry, everyone makes green claims, but to back them up with a plan of action is a whole different thing. We wanted to make a concerted effort to save and protect our planet's resources and joining 1% ensures that we will really make a difference."
"Our commitment to keep the earth in business starts with our daily activities," said the firm's Co-Founder and Creative Director Natalie Schlocker. But, we feel the need to go further. By contributing to 1% For The Planet, we know that the organizations that proactively work full time to either rebuild and save endangered forests, address global warming issues, protect our wildlife, or even educate businesses and consumers about environmental causes and effects, will make a difference for all of us."
About One Percent for the Planet
One Percent for the Planet (http://www.onepercentfortheplanet.org) is an alliance of companies that recognize the true cost of doing business and donate 1% of their sales to environmental organizations worldwide. Through corporate giving, grants and philanthropy, 1% for the Planet encourages responsible business and corporate responsibility. The organization's environmental alliance is designed to help members become sustainable businesses and its environmental group database aids membership to make choices with their corporate grants to environmental organizations.
About DRS & Associates
DRS & Associates is a full-service boutique advertising and public relations agency that specializes in providing creative services, marketing, advertising, and communication programs to the architectural, interior design and building products industries. Based in Sherman Oaks, CA, DRS & Associates works with manufacturers, importers/ exporters, resellers, showrooms, designers and sales organizations and is nationally-recognized for their understanding and expertise of this niche market. http://www.drs-associates.com.
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