New Cognos White Paper Explores Role of Dashboards and Scorecards in Performance Management Strategies

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A new Cognos white paper entitled Picturing Performance: Dashboards and Scorecards With Cognos defines and explains the "three threes": applications, layers, and types of dashboards and scorecards. It is the latest in a series of white papers on best practices in data visualization and design from the Cognos Innovation Center for Performance Management.

Cognos, the world leader in business intelligence and performance management solutions, today announced the availability of a new Cognos white paper entitled Picturing Performance: Dashboards and Scorecards With Cognos.

High-performing organizations need information that will improve their decision-making in a way that drives better performance. More often than not, they need this information in an easy-to-understand, at-a-glance format, and this has given rise to the dashboard - a user interface that, like an automobile's dashboard, organizes and presents information in a way that is easy to read. Companies pursuing a dashboard strategy must ensure that each user receives information that is specific to their role and task, and that is refreshed according to the frequency of their decisions.

The paper describes the "three threes" of dashboards and scorecards as defined by Wayne Eckerson, director of research at The Data Warehousing Institute (TDWI), in his TDWI Best Practices report entitled Deploying Dashboards and Scorecards (TDWI, July2006):

  • Three Applications: Monitoring, analysis, and reporting
  • Three Layers: Graphical, abstracted data to monitor key performance metrics; summarized dimensional data to analyze the root cause of problems; and detailed operational data that identifies what actions to take to resolve a problem
  • Three Types: Operational, tactical, and strategic.

Examples of these applications, layers, and types of scorecards and dashboards are explained in the white paper as components in a comprehensive performance management system.

"Dashboards must be deployed within the context of a performance management strategy, with metrics, thresholds, and targets all tied to commonly understood and shared business goals. To build a successful dashboard deployment, IT must take into account these and many other considerations in their user base. In a performance management system, disconnected dashboards that do none of the above are of little value to anyone," the white paper warns.

Picturing Performance: Dashboards and Scorecards With Cognos is available free of charge and downloadable from the Cognos Web site.

The new white paper complements those written by data visualization expert and author Stephen Few for the Cognos Innovation Center for Performance Management. These white papers explore the rules of visual perception, how they affect our understanding of what we see, and the practical repercussions they bring about for business intelligence professionals. The reports are also available for download at
http://www.cognos.com/innovationcenter/reportdesign_series.html.

About Cognos

Cognos, the world leader in business intelligence and performance management solutions, provides world-class enterprise planning and BI software and services to help companies plan, understand and manage financial and operational performance.

Cognos brings together technology, analytical applications, best practices, and a broad network of partners to give customers a complete performance system. The Cognos performance system is an open and adaptive solution that leverages an organization's ERP, packaged applications, and database investments. It gives customers the ability to answer the questions - How are we doing? Why are we on or off track? What should we do about it? -- and enables them to understand and monitor current performance while planning future business strategies.

Cognos serves more than 23,000 customers in more than 135 countries, and its top 100 enterprise customers consistently outperform market indexes. Cognos performance management solutions and services are also available from more than 3,000 worldwide partners and resellers.

For more information, visit the Cognos Web site at http://www.cognos.com.
Cognos and the Cognos logo are trademarks or registered trademarks of Cognos Incorporated in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

Note to Editors: Copies of previous Cognos press releases and Corporate and product information are available on the Cognos Web site at http://www.cognos.com.

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Delaney Turner
Cognos
613-738-1440
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