The decision to go in to the European market was based on the belief that the benefits of SilverFill with X-STATIC apply to everyone's needs for a more healthy and comfortable sleep
Des Plaines, IL (PRWEB) January 8, 2008
For some time, consumers in the U.S. have enjoyed a layer of protection against bed bugs, allergens and odors with bedding containing SilverFill with X-STATIC from United Feather & Down (UF&D). Now, thanks to a new licensing agreement with UF&D, Molina will bring the product to the European market at Heimtextil in Frankfurt, Germany, January 9-11, 2008 in Hall 8, Aisle C, Stand 85 between 10:00 A.M. and 5:00 P.M.
SilverFill™ with X-STATIC® is a revolutionary, patent-pending new fill made with X-STATIC® silver fibers. This patented fiber has a layer of pure silver permanently bonded to it, delivering natural, permanent protection from 99% of odor-causing bacteria, while regulating body temperature and offering healing and anti-static properties. It is unique in quality by never losing its antimicrobial and anti-odor properties, regardless of the amount of times it has been washed. It will be available in a wide array of pillows, comforters and mattress pads.
"The decision to go in to the European market was based on the belief that the benefits of SilverFill with X-STATIC apply to everyone's needs for a more healthy and comfortable sleep," says Brandon Palmer, Co-President of United Feather & Down. "United Feather & Down and Molina share a long history of working together and great relationships that span generations. They are very excited to bring the features and benefits of SilverFill with X-STATIC to the European market."
UF&D chose Heimtextil to make the debut into the European market because it is the largest international trade fair for home and contract textiles and it will be a great platform for its debut, reaching more then 90,000 attendees.
About United Feather & Down
Founded in 1797, United Feather & Down is a premier manufacturer and marketer of luxury bedding found in leading retailers and the finest hotels. United Feather & Down's time-honored reputation for quality, comfort and innovation is evident in each of its products, which feature the latest fills, fabrics, smart designs and its signature Freshness Assured™ anti-allergen cleaning process. For more information, go to http://www.ufandd.com or phone at 847-296-6500.