Nashville Recording Artist Lights Up Las Vegas With Extraordinary Marketing Campaign

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Up and coming singer Laura Bryna and her management team go to extraordinary lengths to maximize her debut CD release. In an unprecedented marketing campaign (at significant expense), Bryna's image and music can be heard and seen throughout Las Vegas and inside both the Excalibur and Luxor Hotels. Two 10,000 square foot images of Bryna adorn the Luxor Tower - the first time an artist has advertised that way. The objective: to familiarize this very busy, popular entertainment capital with the sights and sounds of what its management hopes will be Nashville's next superstar performer and recording artist. A CD launch party is set for January 14 at the world famous LAX nightclub.

Hot Nashville singing sensation Laura Bryna is poised to take Las Vegas by storm in an unprecedented marketing and publicity campaign. The petite brunette with the powerhouse voice is set to release her debut CD, "Trying To Be Me" on January 22 and has spent the past 30 days making herself known throughout Las Vegas. This major promotion will culminate on January 14 with an exclusive CD release party and performance at the Luxor Hotel's famous nightclub, LAX.

During the Las Vegas promotion, which began last month, Bryna's video for her new single, "Make A Wish," has been airing continuously across 35 flat screen monitors in both the Luxor and Excalibur Hotels. Two 10,000 square foot images of Bryna now adorn the Luxor Tower (Paris Hilton had asked for the space but Bryna's team beat her to the punch) and her video is seen regularly on four huge video screens in front of the Fashion Show Mall on the Las Vegas Strip, across from the Wynn Hotel.

A special Las Vegas version of Bryna's debut CD contains a bonus track called "I Don't Have A Thing To Wear", and is available in the retail stores of both the Luxor and Excalibur. Bryna performed December 10 at the Fashion Show Mall during a holiday fashion show featuring noted designers and sponsored by MACY*S.

Bryna will celebrate the release of her CD "Trying To Be Me" on Monday, January 14 at LAX, the same club that has hosted celebrity studded events by the Hilton sisters, Usher, Britney Spears and Lindsay Lohan. This marks the first time a country artist will perform at LAX, as well as the first time that any act has ever performed there live.

Bryna, who's been featured in The New York Times, New York magazine, People and Bird Talk magazine, has endorsements with both MAC Cosmetics and JOICO haircare, and loves to wear clothing designed by Roberto Cavalli and Claudio Milano. She recently came off a two month tour with label mate Clint Black on his "Up Close and Personal Tour," where she appeared as his opening act in venues across the country. Bryna co-wrote her single "Make A Wish," which was inspired by her volunteer work with the Make-A-Wish Foundation.

Clint Black is scheduled to attend Bryna's CD release party at LAX. He founded Bryna's label, Equity Music Group.

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