W&Co Design Solutions Coordinate BMW Mini Light Box Campaign

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A well-known manufacturer of display light boxes and other advertising products have managed a new light box campaign for BMW Mini. The light box, with PVC banner graphic, was presented in the Derby BMW Mini showroom.

W&Co Design Solutions, a well-known manufacturer of display light boxes, illuminated signs, poster frames and other advertising products, have recently coordinated a new light box campaign for BMW Mini. A striking Flex Face light box with PVC banner graphic, specifically designed for the new Mini Clubman as part of BMW's advertising strategy, was presented in the Derby BMW Mini showroom.

W&Co's impressive light box will help BMW to optimize their opportunities in this fast-growing market

The exclusive extra large display is the result of the dedicated efforts of W&Co's professional team.

"The client demanded something eye catching that would make a big impact in their car showroom for the new Mini Clubman launch', said Adam Vanovitch, the managing director of W&Co Design Solutions.

The Flex Face technology (that allows the creation of large-sized light boxes without visible connections on the front face) appeared to be the best solution to meet the customer's request. Upon completion and approval of the design, it took W&Co just 2 weeks to complete the project, which resulted in a light box over 6 metres long and 2 metres high. The outcome was beyond the client's expectations.

'Flex Face light boxes', commented Adam Vanovitch, 'prove again how effective they are for larger illuminated sign applications, as they have done with many of our other blue-chip clients including Harrods and British Airways'.

The BMW Mini Light Box campaign is another successful project completed by W&Co Design Solutions. Other light box and illuminated sign projects coordinated by the company include bespoke displays for Waitrose, Honda, ITV offices and Swatch at Selfridges and Gatwick.

The prestigious Katana ultra slim light boxes have been favoured by Boots, The Body Shop, Abbey Banks and the BBC Head office. W&Co have also Paramount Hotels, Sovereign Holidays and Lakeside shopping centre amongst many clients that have commissioned W&Co to create banner stands and/or poster frames for promotional campaigns.

Having completed fit outs of Oxford Street, Cambridge and Glasgow beauty departments at John Lewis' stores with the special flat profile custom made Katana ultra thin light box W&Co are currently undertaking their third phase for Liverpool and Cheadle.

About W&Co Design Solutions:
Founded in 1993, W&Co Design Solutions, a UK based design, print and display company, occupy a leading position in the advertising industry today. They offer high-quality, cost-effective and innovative products that completely satisfy the most demanding customers. With advanced technologies and a credible strategic vision, W&Co work in close cooperation with such companies as The BBC, John Lewis, Ford, British Airways, Harrods, Tesco, Selfridges.

For more information about the company, past campaigns and their services, please visit
http://www.w-co.co.uk

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