Adorama's AIRC Shows Digital Camera Owners How to Use On-Line Photoprocessing Services

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Digital camera users get pointers for easily and efficiently uploading their digital photos and ordering high-quality prints online.

For many digital photography newcomers, printing their images seems like a daunting proposition. It doesn't need to be, readers learn in Adorama's On-Line Printing Guide (http://www.adorama.com/catalog.tpl?article=011408&op=academy_new). Published today in Adorama's on-line photo magazine, AIRC (Adorama Imaging Resource Center) (http://www.adorama.com/AIRC), the Guide discusses the pros and cons of the different printing options available, and walks users through the process of uploading photos and ordering prints through Adorama's online photoprocessing service, AdoramaPix.

"Some digital camera owners are intimidated by the idea of online photoprocessing," Notes AIRC editor Mason Resnick. "But it is quite easy, and is less expensive and more accurate than printing at home. This article clearly describes the steps you take to upload images, and choose print sizes using a print service that over a million photographers have used."

The article coincides with the news that AdoramaPix customers can now seamlessly order prints from their Flickr and Picasa Web galleries without having to leave the AdoramaPix web site or any additional uploads.

Read the Adorama On-Line Printing Guide here: (http://www.adorama.com/catalog.tpl?article=011408&op=academy_new).

Online photo magazine at a retail site?

AIRC - Adorama Imaging Resource Center (http://www.adorama.com/AIRC) is the choice destination for photographers at all levels of experience who want to improve their picture-taking and image-editing skills. AIRC has nearly 400 how-to photography articles, buying guides and picture-selling advice, as well as daily breaking news about the photography industry, written by a team of top photography experts.

Why would Adorama, a well-respected New York-based camera retailer, publish what is essentially an online photo magazine? For the same reason it has also partnered with the Perfect Picture School of Photography (http://www.ppsop.net) to offer online photography courses, and why it offers dozens of workshops for photographers on location in its store in New York's Photo District. "We believe the more information and knowledge we can provide, the more people will trust Adorama both as a reliable information source and as a place where they can feel comfortable buying their photographic gear," says Resnick.

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MASON RESNICK
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