White Webb Creates VIP Lounge at Studio 54

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The Roundabout Theatre Company hired Matthew White and Frank Webb to create a special patrons' lounge within Studio 54. Formerly a notorious discotheque, Studio 54 has been transformed into a Broadway theater. White Webb had the challenge of creating a chic hang-out that would meet the needs of the theater's patrons while paying homage to the glitzy history of Studio 54.

Who said disco is dead? Thanks to those superfly guys at White Webb, it lives again at Studio 54.

The former digs of the infamous dance club have been reborn as one of the funkiest theaters on Broadway thanks to the creative imaginings of The Roundabout Theatre Company (http://www.roundabouttheatre.org). Originally an opera house, the building became notorious for its second life as the Big Apple's most happening nightspot, Studio 54. Today, the Roundabout has replaced the dance floor debauchery with some of the world's finest theater, but it hasn't forgotten the building's special history.

In memory of the funk 'n fantasy that cavorted within its walls, the Roundabout commissioned White Webb to bring back the disco beat. Seeking to create a lounge for its patrons, the Roundabout asked the design team to turn a long-forgotten basement space into Broadway's classiest VIP room. According to Roundabout's Artistic Director, Todd Haimes, "When we decided to build a Patron's Lounge in Studio 54 for our most generous supporters and industry VIPs, we knew the design had to be as unique as the theatre it served. We needed an elegant and comfortable private entertainment space. At the same time, we wanted the room to pay homage to the legendary nightclub that gave the theatre its name. White Webb accomplished both goals with a bold, warm and truly stunning design that exceeded our expectations. We couldn't be more excited by what they created."

Blending 70's swank with modern luxe, White Webb's design winks at Studio 54's glory days while making every visitor feel like a coddled celebrity. Among the room's ostrich walls, leopard carpeting, and luxurious velvet-covered banquettes, one wouldn't be surprised to see Bianca Jagger (well, maybe Lindsay Lohan) riding in on a white horse. As the piece-de-resistance, White Webb designed a resplendent sculpture made of forged iron, gold balls and magnifying glasses. Commanding center stage in the room, the artwork evokes a huge sunburst - just what every room needs to be a true disco inferno!

So how do you get past the velvet ropes? It's not hard at all. No need to star in a film, walk the catwalk, or befriend a bouncer. Simply support The Roundabout Theatre Company as a Chairman's Circle member and access is yours. Aid a phenomenal organization, see the best of Broadway and lounge in the revived splendor of Studio 54. So dust off your Halston, Gucci and Fiorucci and join White Webb before the last dance at Studio 54.

About White Webb, LLC
White Webb, LLC is an interior design firm with offices in New York and California. The firm's principals, Matthew White and Frank Webb, bring a sense of history to every interior design project, but balance it with an appreciation for modern life. This blending of old and new is the hallmark of the White Webb sensibility. Whether working with major art and antiques in architecturally significant houses or creating a fantasy setting in the gallery world, White Webb approaches all projects with an eye toward the past and the future, and a touch of wit.

For more information on White Webb, visit http://www.whitewebb.com.

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TANYA JONSSON
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