San Antonio, TX (PRWEB) January 24, 2008
San Antonio's Riverwalk has long been one of the top destinations in the Southwest, a popular destination for travelers of all ages. In 2007, it also attracted Johanna Gardner and Scott Kiltoff, the new owner/innkeepers of the Inn on the Riverwalk. The Kiltoffs purchased the 14-room Inn on the Riverwalk in mid-2007, and after implementing important marketing strategies, have seen dramatic improvements in their business.
"We'd always wanted to get into the hospitality business. Once we saw the Inn on the Riverwalk, we knew we found the right place," explained Scott Kiltoff. The inn sits in a prime location, right in the heart of the Riverwalk, yet is secluded enough from the main street to provide a quiet, private setting. "Travelers love the idea of being within walking distance of everything, and they like staying at a boutique inn that offers a more personal touch than the big chain hotels," commented Johanna Gardner. "Immediately after we purchased the Inn, we set out to make some improvements to the inn's infrastructure and marketing strategies. The results are outstanding," finished Johanna.
Eric Goldreyer, President of BedandBreakfast.com, the inn's largest source of website business, said that urban inns are a major trend. "What is going on in San Antonio is happening throughout the United States. Savvy business people like the Kiltoffs understand what travelers want. By combining a great location, physical upgrades, and award-winning service with great marketing outreach and online reservations, success is guaranteed," finished Goldreyer.
The Kiltoffs also turned to BedandBreakfast.com's sister company, RezOvation, to help manage their website, internet marketing, and property management system. RezOvation launched a new website for Inn on the Riverwalk in October of 2007, combined with fully integrated online bookings. The results have been impressive. In December, the Kiltoffs doubled their bookings over the previous year and January's reservations have already doubled last year midway through the month. "RezOvation's website design, property management system, and online booking engine have been a large contributor to our growth. In addition to growing our bottom line, RezOvation's services cost $10,000 less per year than our previous provider," explained Scott Kiltoff. RezOvation also provides the inn with search engine optimization, ongoing website hosting and changes, and revenue tracking of online customers.
The Kiltoffs have also embraced modern marketing techniques like Internet consumer reviews. They have an extensive list of unbiased consumer reviews on BedandBreakfast.com, and on their own website. "Travelers want to see what other travelers say about our inn, and we want to get honest feedback from them so we can make sure we are doing things right. We encourage our guests to leave reviews on sites like BedandBreakfast.com, and it has worked out very well. We've heard from a lot of people that the reason they chose us is because of all of the reviews they have seen, and it shows in the numbers. BedandBreakfast.com sends us 25% of all of our traffic," finished Gardner.
For many years this San Antonio inn has provided a great alternative to chain hotels and motels on the Riverwalk, and now with new ownership, it is clear that more people will be hearing good things about this inn. The Inn on the Riverwalk is the ideal place to stay in San Antonio for either a romantic getaway, or for any of the great events that happen around the city. You can find it online at http://www.InnontheRiverwalksa.com.
RezOvation is a Microsoft Certified company and the industry leader in property management systems, online reservations, website design and internet marketing for the small hotel, inn, and B&B market. Over 5,000 properties use RezOvation software.
BedandBreakfast.com is the leading online bed and breakfast directory and reservation network, listing over 6,600 B&Bs worldwide. Travelers can make reservations online, write and read reviews, and purchase BedandBreakfast.com gift cards welcomed at nearly 4,000 bed & breakfast inns in the U.S. and Canada.
For more information, contact Inn on the Riverwalk at 210-225-6333 or visit their website at http://www.InnontheRiverwalksa.com. RezOvation can be contacted at (866) 565-1800, and BedandBreakfast.com can be contacted at 1-800-G0-B-AND-B.