Planning Easter Promotions Early Pays Off

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To begin 2008 prepared and organized, business owners plan early for Easter promotions.

With Easter coming early this year -- March 23, 2008 -- business owners should already be thinking about their Easter promotions. Holidays are the ideal times for retail stores to promote holiday specials with seasonal traffic. Because Easter does not generate sales like the money-making holiday, Christmas, what better way to reach out to new customers, generate traffic and possibly increase sales than a giveaway?

A popular website, http://www.BagwellPromotions.com , offers promotional items year round. They begin generating sales for their Giant Easter Bunny in early January. The sales for their 8-foot hanging Easter Baskets filled with toys and prizes begin to pick up early in the year as well.

According to John Bagwell, President of Bagwell Promotions, "The Easter Bunny promotion is popular with retails stores, restaurants and other businesses that cater to families. We have several customers who have ordered over five years in a row."

When planning early for promotions, business owners should verify that all tools necessary to hold a successful giveaway are included. Bagwell Promotions makes giveaways easy by including entry blanks to document contact information of the participants, a registration box, colorful posters to promote the contest and a press release packet.

Business owners can use promotions year round as mailing list generators, collecting vital information about customers for marketing purposes, such as a customer retention or prospect tool.

Easter sales for Bagwell Promotions have been so strong that a new Website, http://www.easterpromotions.com , has been created exclusively for their Easter promotions. In addition to the Easter Bunny and Easter Basket promotions, Bagwell Promotion offers Easter bags, imprinted Easter eggs, Easter stress toys and small stuffed animals. Most items can be imprinted with a logo, company name or message.

About Bagwell Promotions:
Bagwell Promotions offers over 500,000 imprinted promotional products from 4,100 suppliers such as coffee mugs, pens, flashlights, magnets, ID bracelets, key chains and an assortment of apparel.

Note to Editors:
A high resolution photo of the Giant Easter Bunny is available at http://www.bagwell.com/pressroom for immediate download.

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JOHN BAGWELL
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