Dearborn Heights, MI (PRWEB) January 31, 2008
One of the premier automotive events of the year, The Meadow Brook Concours d'Elegance attracts thousands of auto enthusiasts to see the beautiful, unusual and rare in the automotive world. It's also a great place to be seen arriving in a luxury sedan or limo.
"In the 1920's, the first Concours d'Elegance was staged in France," explained Tim McCarthy, Checker Sedan President. "The custom automobile coachbuilders and fashion couturiers of Paris were important luxury products. In an effort to create a unique way to reach the market, an idea was developed of an exhibition combining both automobiles and fashion."
Before World War II, the Concours d'Elegance format was popular and became a premiere social event. The underlying objective was for manufacturers to reach the market for these beautiful high design products. Concours d'Elegance was one of the most elegant methods of selling products. The Concours d'Elegance was meant not only as a car show, but also as a total extravaganza of style.
The Meadow Brook Concours d'Elegance has a different objective then historical Concours D'Elegance's. The purpose of the event is to celebrate automotive history and heritage. Fashion and unique cars are still on display without the marketing purpose.
The Meadow Brook Concours d'Elegance collector car show and its art auction raise money to help with the preservation efforts at Meadow Brook Hall. Over the years, the Concours d'Elegance has raised and contributed more than $5,000,000 to the preservation of the mansion; the former home of Matilda Dodge Wilson, the widow of John Dodge and wife of lumber baron Alfred Wilson, which has been a trademark of American automotive history.
Checker Sedan provides limousine Detroit service from the Detroit metro airport servicing the Detroit Metro airport region. Detroit travel has never been easier with limousine Detroit service for the city of Detroit. Checker Sedan, is an affiliate of Soave Enterprises, a privately held management and investment company founded by Detroit businessman Anthony L. Soave.