Sunset Beach, CA (PRWEB) February 12, 2008
Travertine Spa, a leading lifestyle brand of spa products and yoga apparel, adds age defying Protein Shampoo and Protein Conditioner to its product line. Both are a part of Travertine's new Hair Therapy line and were previewed at the International SPA Association (ISPA) Expo and the NAACP Image Awards Celebrity Gift Lounge.
What makes this line of hair care so revolutionary are the ingredients. These herbal products are made with pure Tea-Tree essential oil to gently cleanse and repair dry, damaged hair. Indian Gooseberry extract, known to prevent premature graying, is added to enrich hair growth and pigmentation. Soy protein, Shikakai Nut and Neem extract are added for moisture and lustre.
"Our new Hair Therapy is like a natural homeopathic tonic in a bottle," said Terry Carter, Travertine Spa founder and CEO. "It's wonderful to have natural products that exceed the texture and quality of those with synthetic ingredients." The Hair Therapy line, designed for the boutique market, is priced at $25-$30 for 16 ounce bottles.
"We originally created Protein Shampoo and Protein Conditioner because a high-end gym in Los Angeles wanted natural botanical products for clients in the showers," said Neda Assadi, marketing and public relations assistant. "The gym's customers and our current clients began asking for a retail size, so we formulated a retail product." The line took a year and a half to develop, package and launch.
For more information about the Hair Therapy line, visit http://www.travertinespa.com
About Travertine Spa:
Founded by lawyer-turned entrepreneur Terry Carter in 2005, Travertine Spa is a luxury lifestyle brand of products and apparel for those who believe in treating themselves well.