Simply Retail Signs MeritCare South University Hospital as 82nd Discovery Client

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MeritCare South University is an integral part of the MeritCare Health system. As the Retail Discovery for the Downtown Campus and Southpointe has shown, MeritCare already has a focused and captive audience. Integrating healthcare retail will add tremendous value to patients, staff and families. With the implementation of a comprehensive retail strategy now under consideration, the time is right to determine the details of the retail opportunity at South University.

Simply Retail, the nation's leader in customized systems for healthcare, has signed MeritCare South University in Fargo, North Dakota as its 82nd Retail Discovery client. MeritCare Health System worked with Simply Retail earlier in 2007, receiving a completed Retail Discovery for MeritCare Health System on August 1, 2007. The project scope of their first Discovery included MeritCare Downtown Campus including the Broadway Health Center and MeritCare Southpointe. MeritCare South University Hospital was not included in the original Retail Discovery.

MeritCare South University is an integral part of the MeritCare Health system. As the Retail Discovery for the Downtown Campus and Southpointe has shown, MeritCare already has a focused and captive audience. Integrating healthcare retail will add tremendous value to patients, staff and families. With the implementation of a comprehensive retail strategy now under consideration, the time is right to determine the details of the retail opportunity at South University.

Over the past nine years, Simply Retail has created retail opportunities for hospitals across the nation. The scope of work and planning includes hospitals, medical office buildings, ambulatory care centers, medi-spas, fitness centers and rehabilitation facilities. To support the elements of these broad-scale business plans, Simply Retail has an alliance with a nationally recognized retail/healthcare architecture firm, and has developed an in-house design department that creates detailed design elements customized to each client. Simply Retail also has forged partnerships with POS vendors, concierge services as well as healthcare developers.

About MeritCare South University Hospital
Founded in the 1900's, MeritCare Health System in Fargo, North Dakota has evolved into the largest integrated clinic and hospital system in the region. From award winning heart care to state-of-the-art technology, MeritCare is committed to serving its patients with the best care possible. MeritCare South University contains 203 licensed beds, including 33 transitional care beds and a CARF accredited rehabilitation unit.

About Simply Retail
Simply Retail was formed in 1994 and is the nation's leading provider of Healthcare Retail. Based in Minneapolis, Simply Retail is a retail consultancy and management company with expertise in both retail planning and implementation. Simply Retail integrates retail operations with patient care through customized Retail Systems. For more information, please contact Pamela Donaby, Marketing Manager, at 612-659-8200, ext. 10 or visit http://www.simplyretailinc.com

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