New Hammock Chair Site Gets Into the Swing of Online Blogs

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Business owner Jim Wertz opens, an online distributor of comfortable hammock furniture, with a companion blog at to discuss his problems with the buying public. is the newly-launched hammock furniture store by business owner Jim Wertz, offering high-quality hammock chairs and accessories at affordable prices. "My business is going to be strictly online," says Wertz. "More and more customers are buying items online. With work, kids, sports, and limited time, it's just easier to go onto a web site and purchase a product rather than wasting time actually going to a store -- driving in traffic, looking around for an item, and then waiting in line to pay for it just to drive back home again."

After 15 years running a full-service restaurant, Jim decided to branch out and begin his own online enterprise, putting his customer service skills to use for a product he could get behind. "My mission statement is 'Treat others as you would want others to treat you.' I want to provide a good product at a reasonable price for years of enjoyment. I stand behind all of the products that I sell; they are made of the best possible materials, and are offered at the most affordable price."

It is this dedication to customer service that led to the launch of , the blog that complements the store. "I want to communicate with customers about the products that I offer and promotions of certain hammocks," explains Jim, who is quick to point out the virtues of his Superweave and Con2Our hammock chairs. "I'm not a big corporation -- I'm a sole owner, so I can give that one-on-one attention. I'll always be glad to hunt and peck my responses back to customers; I'm not the greatest typist in the world," he jokes.

Jim credits the popularity of his own hammock chair as the reason for starting his site. "I've noticed that my hammock seat is usually the first seat to be taken at any family gathering or party," he points out. "I guess that speaks for the hammock chair and how much people enjoy it."


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