Campbell, CA (PRWEB) February 13, 2008
Midstock imagery site LuckyOliver (http://www.luckyoliver.com) today announced plans to "show the love" to photographers and illustrators by dropping minimum payout to the lowest in the stock industry.
As annual sales in the microstock industry approach the $100 million mark, photographers and illustrators who upload their photographs and images for sale are increasingly demanding that microstock sites show them the money. Images that sell for $1 typically earn the contributor $.30, but each site sets its own policy for how much money a contributor needs to have earned before they can receive a payout. Payout levels range from $30 to $250 across microstock sites.
LuckyOliver's previous payout was $100 but from today, the company is rolling out a new, two tiered payout system. Standard payout will drop to just $25, the lowest no-fee payout in the industry. In addition, the company is launching its new $1 Valentine's Day Score. All members with LuckyOliver sales royalties of $1 or more can request a Valentine's Day payout via PayPal or MoneyBookers until the end of the month.
"What we've noticed over the past year is that it can take a photographer with a small portfolio a long time to reach the magic payout level," said LuckyOliver CEO Bryan Zmijewski. "That discourages creators, and gives the industry as a whole a bad rap. Photographers and illustrators can feel like we're holding on to their money, and they're right."
Zmijewski explained that contributors who meet the site's new $25 payout level can still request payment at any time. "The $1 Valentine's Day Score payment is a way to show the smaller guys that we value their work, and don't take their contributions to LuckyOliver for granted. If you know you're going to see payment for your work and your sales at least once a year, it's a good incentive to keep doing what you love and creating quality content for buyers, even if you can't give up your day job."
Payout thresholds are a regular topic of discussion on microstock forums, with the amount of time it takes to reach payout a frequent complaint. "Top stock shooters with huge portfolios and a really clear understanding of what the market demands can hit the thresholds on site after site, month after month, but for the hobbyist photographer who's doing great work in a small portfolio, it's discouraging. We want more of that great work, from happy contributors," said Zmijewski.
"As long as you've entered your payment details on your account page, if you've got $1 or more in LuckyOliver sales, we'll pay you on Valentine's Day, this year and every year."
For more information, or to schedule and interview with Bryan, please call Bryan Zmijewski on 1.650.533.0469 or email firstname.lastname@example.org
Founded in 2005, LuckyOliver is a growing stock photo marketplace that helps creative people buy and sell images. LuckyOliver's quality, low cost images are used by designers, small businesses, marketers and DIY enthusiasts. LuckyOliver was the first company to introduce the Midstock model, which allows artists to price their own work.