Specialty Children's Clothing Business Still Youthful at 20; Stowe, Vermont's Yellow Turtle, Celebrates Milestone Anniversaries

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Stowe, Vermont-based specialty children's clothing store, Yellow Turtle, turns 20 years old this year. Their specialty Web site at http://www.KidSkiandRain.com, specializing in quality outerwear for snow and rain, celebrates its one-year anniversary.

We carry brands that are totally functional but also fun, which is what parents and kids want.

Stowe, Vermont's specialty children's clothing store, Yellow Turtle, is proud to announce that it is celebrating its 20th year in business. It is also pleased to announce the one-year anniversary of its niche Web site, http://www.KidSkiandRain.com.

"Area kids have literally grown up with Yellow Turtle," notes owner Lisa Hunt. "Now with our Web presence, kids from everywhere can grow up with our clothes. We have put the same energy into finding the quality brands and the hot looks for the Web that we've done in the store for 20 years. It's exciting."

Yellow Turtle and its online specialty store feature quality children's outerwear, rainwear and ski clothes for kids of all ages from top brands such as Obermeyer, Spyder, SmartWool, Hatley, Kidorable and others. Buyers for the store look for rugged durability and new technologies that will keep kids, from infancy to the teenage years, warm and dry.

"Being in a ski town, you know what works for kids on and off the slopes," adds Hunt. "We carry brands that are totally functional but also fun, which is what parents and kids want."

For more information about Yellow Turtle or KidSkiandRain, visit http://www.KidSkiandRain.com or http://www.yellow-turtle.com, or call them at 802-253-4434.

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Lisa Hunt

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