Shell Rock, IA (PRWEB) February 15, 2008
thanksforaddingme.com, a new start-up service provider, is using popular social networks such as MySpace, Facebook and StudiVZ to raise the profiles of celebrities.
Stars and celebrities -- from musicians, bands and actors to professional athletes and politicians - are constantly seeking out contact with their audience, fans and supporters. The degree of public recognition, personal image and the reach of the advertising media used can have a decisive influence on the success of their own brands and careers. The exponential growth of online social networks is offering more and more opportunities to reach new fans in areas where the effectiveness of traditional media channels is waning.
The young team behind thanksforaddingme.com creates and maintains public profiles for celebrities, including the full range of multimedia content, in a wide variety of Web 2.0 ecosystems. The core of their professional service lies in expanding the fan communities of their clients on a target group-specific basis while fostering the loyalty of these groups. For example, this can help pop stars to boost sales of their latest album substantially or to promote sales of their concert tickets.
"In today's music industry, where the internet plays such a dominant role, no star can afford to ignore the communications opportunities offered by online social networks," explains Andre Weber, CEO of thanksforaddingme.com. By outsourcing their profile management to thanksforaddingme.com, celebrities obtain direct access to the company's outstanding expertise in dealing with the mechanisms of online social networks, as well as the wealth of experience garnered by its experts over the course of numerous projects. This means that stars are able to reach their online 'friends' much more quickly and on a much broader scale.
thanksforaddingme.com is a portfolio company of iSteps Widget Ventures. The founders of the Web 2.0 Agency for Celebrity Profile Management are CEO Andre Weber, Dieter Bollig, Ralf Ziemes and Oliver Zeisberger. The company is also backed by the following business angels: Mehrdad Piroozram, Daniel Wild (Tiburon Partners AG), Stefan Kiwit (TBWA), Jörg Rheinboldt (M10 GmbH), Paulus Neef (NEVA Media GmbH) and Mark Gazecki.