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Business Execution Program Targeted at Stemming Layoffs

Best-selling author and CEO Bob Prosen offers Business Execution Program and says layoffs are not the answer to long term profitability and a vibrant and engaged workforce.

Dallas, TX (PRWEB) February 21, 2008 -- Companies are once again turning to layoffs as a solution for pleasing shareholders and meeting quarterly expectations in the 1st quarter as evidenced by Yahoo's latest announced intention to layoff 1000 employees this month and author and business analyst Bob Prosen says, "Enough is enough!"

"Laying off employees is not an answer to getting your company into shape for the long-term. It's a quick and truly damaging fix to deeper issues in accountability and poor execution that for too long have gone unaddressed," says Prosen.

The Prosen Center's popular Business Execution program is focused specifically at helping businesses, non-profits and educational institutions of all sizes truly "identify and eliminate the most common execution pitfalls that too often lead to a mass layoff or disappointing earnings.

"Employees are a company's most valuable asset. So why write them off in terms of layoffs when it's so difficult to replace the value and knowledge capital they offer your company?" notes Prosen.

The time to execute is now in order to reduce layoffs and other knee jerk reactions taken to meet shareholder expectations.

Prosen offers the following Nine Steps Leaders can Take Before Laying Off Employees:

#1: Ensure that every manager has a minimum number of quantified objectives and that everyone's performance is tied directly to the achievement of the objectives.
#2: Insist that your sales compensation plan is based on a blend of revenue and margin.
#3: Keep your top performing employees' incentives high and make sure they understand they are valued and needed and will not be the first to go during a difficult financial period.
#4: Hold management to the same accountability standards that employees are held to.
#5: Make certain your financial team is providing you with real-time information analysis, not 30 to 60 days in arrears.
#6: Have adequate and ready access to capital by establishing relationships with multiple sources.
#7: Pro-actively negotiate better terms on all contracts, leases and vendor agreements before turning to layoffs.
#8: Make sure employee expense reimbursement policies are in place and being adhered to.
#9: Teach management the company's financial justification processes and conduct post audits to ensure investments yielded the approved ROI.

Bob Prosen's outstanding management book "Kiss Theory Good Bye", is a Book of the Year award winner, Ethan Award winner, IPPY Silver award winner and was named Best Business Management Book by USANews Best Book Awards 2006.

Prosen was most recently featured as a guest on Fox News Channel's popular business show "Happy Hour". He was also the featured speaker at Vanderbilt University - Owen Graduate School of Management.

Bob Prosen spent 25 years as an executive with top global companies including AT&T, Sprint, Hitachi, NCR and Sabre. More of Bob's tips and tools can be found on his web site - http://www.bobprosen.com .

To register for the Q1 2008 Business Execution program to be held in Atlanta, GA please contact The Prosen Center (972) 899-2180.

"Most management/leadership books I read are confusingly complex and deliver no actionable information. Bob's book is the exception. It lays out a nuts-and-bolts map for successful execution in any business." -- KEN MAY, President and Chief Executive Officer, FedEx Kinko's

"By the time I had finished the first two chapters, I asked my assistant to order copies for my Vice Presidents. It is definitely one of the best, if not THE best, business book I have ever read." -- RHONDA SHASTEEN, Senior Vice President, Mary Kay, Inc.

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CONTACT INFORMATION
NETTIE HARTSOCK
512-396-1067
Email us Here
Bob Prosen
The Prosen Center
Email us Here
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