zanox Appoints New Vice President of Advertiser Sales for North America
Christopher Dessi to head up zanox U.S. sales from its newly opened New York office.
New York, NY (PRWEB) February 21, 2008 -- zanox (www.zanox.us), global market leader in online performance-based marketing, continues its rapid growth in the U.S. by opening a New York office and appointing Christopher Dessi as vice president of advertiser sales. Dessi will be responsible for overall leadership of the U.S. sales organization. zanox offers advertisers access to its global affiliate network with more than one million sales partners in nearly 200 countries around the world.
Dessi most recently served as director of national advertiser sales for AzoogleAds, Inc., and has held several senior leadership roles in the online industry, including Responsys, Inc. and Mediaplex, a division of ValueClick.
Prior to joining zanox, Dessi earned a bachelor's degree in Psychology from Loyola College in Maryland and launched his career at Time, Inc.'s Book of the Month Club. During his tenure there, he earned a Master of Science in Direct Marketing from New York University.
Heiko Rauch, zanox co-founder and COO commented: "zanox welcomes to its ranks another industry veteran. Chris has extensive industry experience, sales leadership qualities and an impressive history of sales achievements. We're confident that this latest addition to our growing team in New York will help us attract many more U.S. advertisers to our performance-based network."
Dessi will spend much of his time traveling to visit zanox customers, partners and employees around the world. "Having traveled extensively and lived and worked in Europe, I was extremely attracted to a company with such an international footprint," said Christopher Dessi, newly appointed vice president of advertiser sales at zanox. "zanox has a great story for U.S. advertisers looking to expand internationally - no one else can offer a global program with a single point of contact and user interface."
About zanox
zanox is the global market leader for performance-based multichannel commerce and the zanox XS solution provides a global platform for efficiently marketing products and services on the Internet. zanox's online marketing services include award winning affiliate marketing, search engine management, e-mail marketing, online shopping and customer loyalty programs. More than 2,000 prestigious international companies across diverse business sectors from telecoms to travel and retail to finance, with household names such as Deutsche Telekom, Vodafone, Orange, Jamster, DADAmobile and Celldorado, use the zanox network. In the travel sector, businesses such as KLM, Air Berlin, Opodo and lastminute.com employ zanox's strategic distribution channel. Retail customers include Amazon, Otto, Neckermann and La Redoute, and, within the financial service sector, Citibank and Royal Bank of Scotland.
zanox currently works with more than one million sales partners in more than 200 countries worldwide. zanox partners earn solid revenues by advertising on websites, search engines, as well as in e-mails and software. zanox was founded in 2000 by CEOs Thomas Hessler, Heiko Rauch and Jens Hewald and employs more than 300 people. Since 2007 zanox is part of Axel Springer and PubliGroupe. Axel Springer is Germany´s biggest newspaper publishing house and third-largest magazine publisher. PubliGroupe is an internationally active marketer and service provider for cross-media commercial communication.
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