Executives can't keep firing data point after data point at their audiences, hour after hour, day after day, without eventually killing the impact of any major initiative or strategic proposal
Minneapolis, MN (Vocus) February 25, 2008
Executive Speaking discusses getting beyond the Wild West mentality of PowerPoint presentations.
One of the biggest challenges facing corporate executives today is getting beyond the Wild West mentality of PowerPoint presentations.
"Executives can't keep firing data point after data point at their audiences, hour after hour, day after day, without eventually killing the impact of any major initiative or strategic proposal," says Anett D. Grant, president of Executive Speaking, Inc., a global speaking coaching company, founded in 1979 and headquartered in Minneapolis.
It's not about who has the quickest draw, or who can develop the PowerPoints at lightning speed. It's all about focus -- really understanding how to use the power of PowerPoint to communicate in today?s complex environment.
Rather than beginning preparation by loading up their PowerPoint, Grant recommends that her clients begin by defining a key message -- the big take away. At the end of that 20-minute presentation, what do those 57 PowerPoints mean? If you don't get the message clear and focused at the beginning and throughout, at the end of those 20 minutes and those 57 PowerPoints, who cares? Who's next with their 65 PowerPoints for another 20 minutes?
"Today's environment is so packed with presentations. You can't just keep firing the data -- you?ve got to make the point. PowerPoint can help you get a complex concept across through imagery. PowerPoint can help you reinforce key messages with headlines. PowerPoint can show relationships with graphics instantly."
When you begin with the idea and then come up with your PowerPoints, you don't just come out shooting facts -- you come out leading your audiences in bold new directions.
For more advice on how to help executives develop from PowerPoint cowboys into inspirational speakers supported by powerful points, call Anett D. Grant, president of Executive Speaking, Inc.
Founded in 1979, Executive Speaking, Inc. is a global speaking coaching company working with top executives in the U.S., Europe, Asia and the Middle East. For a full listing of clients and publications, visit http://www.ExecutiveSpeaking.net.