Avangate Supports Software Business Performance at CEBIT 2008

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* Avangate Commercial Offer customized for Enterprise, SMB and Micro software businesses; * Avangate Reseller Management System (ARMS) - the software partner channel system fully integrated with online payments, now available as stand-alone edition.

Avangate BV, full service provider for electronic software distribution and reseller management for software vendors presents at CEBIT 2008, between 4th and 9th of March, an enhanced offer of its business solutions smartly packed to sustain leading software companies grow their trade and sales volumes.

In order to answer each development stage of a software business - Micro, SMB and Enterprise levels, Avangate comes with a newly structured commercial offer that appropriately balances online payment support, web marketing services, affiliates networking and channel management tools. In addition to its web-based version, the Avangate Reseller Management System (ARMS) is available now as stand-alone edition and it fully integrates with Avangate payment solution. Avangate comes at CEBIT 2008 to talk about these and everything software businesses need to sell more.

Meet the Avangate consultants directly at the company booth in Hall 6, Stand K05/1.

"Avangate service portfolio is built on the one-stop-shop business model which means that our clients can find in it all the necessary tools to grow their software sales." explains Laurentiu Ghenciu, Sales Manager at Avangate. "We know what software vendors need: e-commerce platforms with added tools that encourage sales and bring in money, better search engine positioning, more visitors and higher conversion rates. We are now presenting at CEBIT a new commercial offer built to perfectly match the needs of each company at the three main stages in a business - start-up, SMB, and Enterprise," adds Laurentiu.

The Avangate Reseller Management System, launched in 2006 as myAvangate, has been re-branded as ARMS, a name that matches the powerful and reliable tool it has become now.

"When you sell software through resellers, you need ARMS" says Laurentiu. "It is as simple as that because ARMS includes all the tools software vendors need to manage their channel distribution, it is especially built for selling software and it is fully integrated with the Avangate online payment platform", adds Laurentiu.

ARMS is available now in three commercial versions - Light, SMB, and Enterprise, enhanced with added value services such as dedicated commercial consultant, dedicated implementation engineer, remote reseller support, online or on site vendor training. ARMS is a complete software ordering & delivery system managing 24/7 a global reseller network.

More information on ARMS benefits, functionality and pricing is available on the ARMS web pages http://www.avangate.com/reseller-management-software/ or, for software vendors already Avangate clients, with their dedicated account managers.

More information on Avangate services and commercial offer is available on the official website http://www.avangate.com.
Note: please check also the CEBIT 2008 dedicated event page at avangate.com/cebit-2008

About Avangate B.V.
Avangate B.V. provides solutions for electronic software distribution and reseller management, assisting software companies worldwide in successfully selling their products online and at the same time efficiently managing a distribution network. The company's offer includes an eCommerce platform incorporating an easy to use and secure online payment system plus software marketing services and additional marketing and sales tools such as an affiliate network, automated cross selling options, software promotion management, real time reporting, 24/7 shopper support, and the ARMS reseller management program specifically designed for software sales.

More information can be found on the corporate website, at http://www.avangate.com

For further information, contact:
Tel.: +31 20 890 8080
Email: info @ avangate.com
Web: http://www.avangate.com

For Media related enquiries, contact:
Cristian Dorobantescu - Marketing Manager, Avangate
Tel.: +31 20 890 8080
Email: press @ avangate.com


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