We see great opportunities for marketers in social networks
Lancaster, PA (PRWEB) February 28, 2008
Most marketers have discounted social networks like Facebook and MySpace as marketing tools, since they tend to cater to a younger crowd more focused on finding a date than doing business. But the Brand Specialists at North Star Marketing caution marketers about writing off all social networks for business purposes.
"We see great opportunities for marketers in social networks," said Adam Chlan, Interactive Designer at North Star Marketing, "but you have to understand the networks and find the appropriate venues within each network that works for business purposes."
North Star Marketing is offering a free teleconference to food, manufacturing and lifestyle/design products marketers to help clarify the world of social networks and how they can best be used as a marketing tool.
The free teleconferences will be held on Tuesday, March 18th beginning at 1:00 p.m. for the manufacturing sector; 2:30 p.m. for food companies; and 4:00 p.m. for those in the lifestyle/design products category. All times are Eastern Standard Times (EST).
Marketers interested in registering for the free teleconferences can go to North Star Marketing and register on-line.
"Social networks are a growing web phenomenon," added Chlan. "I think you'll see that these networks will evolve into being as powerful for businesses and marketing as they are for tweens who want to connect. Each network has its benefits and its drawbacks, so you have to navigate carefully."
North Star Marketing is a leading marketing and branding company helping marketers build stronger, more competitive brands. More information on the company can be found at North Star Marketing or by calling 717-392-6982.