David's Shoes of Beverly Hills Announces Shoe Drive to Benefit Soles4Souls, Inc.

David's Shoes of Beverly Hills is running its fourth semiannual shoe trade-in event with Nashville based non-profit Soles4Souls. From February 18th to March 9th receive 15% off any regular priced item in the store with the donation of a pair of gently worn shoes.

Beverly Hills, CA (PRWEB) March 5, 2008 -- David's Shoes of Beverly Hills is running its fourth semiannual shoe trade-in event with the Nashville based non-profit Soles4Souls. From February 18th to March 9th, customers who donate a pair of gently worn shoes will receive 15% off any regular priced item in the store. Customers of the small Southern California based chain, with locations in Beverly Hills, the South Bay, Westlake Village and Calabasas, are encouraged to collect pairs of shoes from members of their families as well as from their own closets. Shoes that are donated are then boxed up and shipped to Soles4Souls' Las Vegas warehouse.

David's Shoes owner David Jassem is excited for the opportunity to work with Soles4Souls again. Jassem first learned of the nonprofit in 2006 through the WSA, the World Shoe Association, and jumped at the chance to join the effort to collect shoes for donation. "Soles4Souls is a great charity," Jassem says, "and the response from our customers has been overwhelming! In the past few years we have collected hundreds of pairs of shoes from customers who are eager to clean out their closets. Customers love having the chance to do some good while updating their wardrobes with the season's newest looks."

"We are excited that David's Shoes is acting on our behalf to help us reach needy people both here in the United States and around the world," said Wayne Elsey, CEO and Founder of Soles4Souls. "It is only because of caring partners like David's Shoes that we are able to accomplish our goal of getting shoes on the feet of people who need them most," he said. Soles4Souls was created in the wake of the devastating tsunami that struck Southeast Asia in 2004. Over the past four years, its mission has been to help as many people in as many places around the world through the donation of shoes. After collecting a quarter of a million pairs of shoes for the tsunami victims, Soles4Souls was ready and waiting to help those affected by hurricane Katrina, sending three-quarters of a million pairs of shoes to be distributed to the gulf coast communities. Since its incorporation as a 501(c)(3) charity in 2006, Soles4Souls has sent millions of pairs of shoes to over forty countries on five continents.

For more information on how you can get involved with this shoe drive and take advantage of the discount toward a new pair of shoes, contact Sasha Giesberg at 310.273.4075. You can also visit their website at www.davidsshoes.com.

About David's Shoes
David's Shoes was founded in Beverly Hills in 1988 by David and Jeanine Jassem. The original store still sits on the corner of Bedford and Brighton Way in the "Golden Triangle" of Beverly Hills. Since opening 20 years ago, David's has expanded to four additional locations in upscale areas of Southern California including Westlake Village, Calabasas and the newly opened South Bay location at Plaza El Segundo. David's customers can always find the latest fashions from the finest footwear and accessory designers. Included in its list of designers are Michael Kors, Stuart Weitzman, Tory Burch, Casadei, Kate Spade, Juicy Couture, Prevata, Dani Black, Robert Clergerie, Kooba, and Francesco Biasia. David's attributes its success and longevity to its wonderful customers and prides itself on the customer service it offers to them.

About Soles4Souls
Nashville-based Soles4SoulsT facilitates the donations of both new and used shoes, which are used to aid the hurting worldwide. Since its inception, Soles4Souls has collected more than 3 million pairs (or one pair every 28 seconds) from shoe companies, retailers, and individuals. The shoes have been distributed in more than 60 countries, including Mexico, Honduras, Romania, Thailand, and the Sudan. The charity has been featured on NBC Nightly News with Brian Williams, ABC News, FOX, CBS, and hundreds of regional outlets around North America. Soles4Souls is a 501(c)(3) recognized by the IRS; donating parties are eligible for tax advantages. Visit www.GiveShoes.org and www.Soles4Souls.org or call (866) 521-SHOE.

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