Annapolis, MD (PRWEB) March 6, 2008
The high cost of casino employee turnover and low employee morale will be discussed by Martin R. Baird, chief executive officer of Annapolis, Md.-based Robinson & Associates, Inc., (http://www.advocatedevelopmentsystem.com) during the April 2008 trade show of the National Indian Gaming Association.
Titled "$5,000 Per Employee - Stop the Money Pit," Baird's presentation will be held from 9 to 10 a.m. April 23 and is tailored for general managers, human resources directors and chief financial officers. The NIGA show will be held April 20-23 in San Diego.
"Cornell University research shows that the cost of replacing an employee in the hospitality industry is more than $5,000," Baird says. "Casino executives should calculate the number of employees who have left their property over the last 12 months. At $5,000 per person to replace them, how much did that take away from profits?"
Baird also will discuss four categories that employees fall into that cost casinos money. "One of the categories is 'trapped,'" Baird says. "That is not the worst one for a casino, but it may be for the property's guests." Trapped employees hate their jobs, the hours they work and even the guests they serve, but they won't leave because they are addicted to their pay, Baird says. "They could be costing their casino substantially more than $5,000," Baird notes.
Robinson & Associates, Inc., is a global customer service consulting firm for the gaming industry. It helps casinos determine their Advocate Index, a number that indicates the extent to which properties have guests who are willing to be advocates. The company then implements its Advocate Development System in combination with the proven methodology of Advocate Index and best business practices to help casinos create more guest advocates and chart a course for growth and profitability.
Robinson & Associates may be reached by phone at 480-991-6420, by e-mail at mbaird@casinocustomerservice.com or via its Web sites at http://www.advocatedevelopmentsystem.com and http://www.casinocustomerservice.com. Robinson & Associates is a NIGA associate member and a member of the Casino Management Association.
Contact:
Tom Ellis
Ellis Communications, Inc.
tellis @ casinocustomerservice.com
417-881-5635
http://www.advocatedevelopmentsystem.com
http://www.casinocustomerservice.com
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