San Francisco, CA (PRWEB) March 6, 2008
The managing partners of MarketCulture Strategies today named Dr. Linden R. Brown as its first Chairman. Dr. Brown previously served as Chief Value Officer since 2007. Prior to that he was Managing Partner for the Interstrat Corporation (Australia) and oversaw its merger with Boston-based Gallagher Management. That merger was completed in 2007.
Dr. Brown brings more than 20 years of experience and leadership in the management consulting and marketing training fields to MarketCulture Strategies. As a researcher he has published twelve books covering topics from international marketing strategy to competitive strategy and market-based management. As a marketing consultant he has developed and implemented executive development programs in strategic marketing for many leading global companies including Hewlett-Packard, Bell Canada, Ericsson, Telstra, Radisson Hotels and Speedo. Additionally, Dr. Brown has served as adjunct professor of marketing and director of the Market Strategic and Information Technology group at the University of Technology in Sydney, Australia. He has also earned faculty posts with Cranfield University (England) and INSEAD (France).
Chief Executive Officer Chris Brown comments, "Dr. Brown's core role will be to oversee the development of new intellectual property for our service mix. The needs of marketing organizations change very quickly and we are fortunate to have a thought leader such as Dr. Brown on our team. His is a non-traditional Chairman's role, but one that allows our entire team to provide the most timely, valuable insight and service to our customers."
About MarketCulture Strategies:
MarketCulture Strategies is a professional services firm specializing in the areas of marketing training and strategic marketing management. Committed to the principles of marketing excellence, they lead firms to achieving organizational alignment with their customer. Based in Silicon Valley, California, MarketCulture Strategies has helped build world-class market-oriented corporate cultures and marketing skill sets for some of the world's largest global firms in the telecommunications, retail and high tech industries.
The facts are simple: Firms with a strong market culture deliver superior profitability. MarketCulture Strategies helps companies build their market culture with strategic transformation consultation, benchmarking services and marketing skills development.
To understand more about MarketCulture Strategies please visit http://www.MarketCulture.com
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