CMS Watch Plots Map to Content Technology Vendor Landscape

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2008 edition shows diversity of global marketplace.

Our customers frequently ask us to distill a complex technology landscape into simple terms

CMS Watch, an independent analyst firm that evaluates content technologies, released a "Content Technologies Vendor Map" today at the 2008 AIIM Expo. Patterned after a subway map, the free, downloadable PDF shows how 60 major vendor "stations" sit astride eight different technology "lines."

The map is available at low-res JPG and high-res PDF formats). See:

"Our customers frequently ask us to distill a complex technology landscape into simple terms," explained CMS Watch founder, Tony Byrne. "This map shows the diversity of players across various content technologies, but also how some lines converge and diverge unexpectedly among different vendors."

The "city center" is bounded by Microsoft, Oracle, IBM, EMC, and Open Text. Other vendors radiate out from there. "While the likes of IBM and Microsoft can represent central transfer stations, clearly the broader landscape is marked by a plethora of smaller, focused vendors selling best-of-breed products," remarked CMS Watch analyst, Theresa Regli. "No single line is dominated by the major infrastructure vendors."

The 60 vendors on the 2008 map represent a subset of the more than 100 vendors that CMS Watch evaluates across its different technology reports (

About CMS Watch
CMS Watch(tm) evaluates content-oriented technologies, offering head-to-head comparative reviews of leading solutions. Through highly detailed technical evaluations, CMS Watch helps sort out the complex landscape of potential solutions so that buyers can minimize the time and effort to identify technologies suited to their particular requirements. To retain its independence as a totally impartial analyst firm, CMS Watch works solely for solutions buyers and never for vendors.


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Kristie Hughes
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