Happy About Announces the Release of "Overcoming Inventoritis: The Silent Killer of Innovation" by Peter Paul Roosen and Tatsuya Nakagawa

Authors Roosen and Nakagawa address the secret to getting better return from investments in innovation in the book "Overcoming Inventoritis: The Silent Killer of Innovation". According to Steve Wozniak, Wheels of Zeus, CTO and Inventor of the personal computer and co-founder of Apple, "It's a must read for any inventor."

Cupertino, CA (PRWEB) March 17, 2008 -- Happy About books announced the release of "Overcoming Inventoritis: The Silent Killer of Innovation" by Peter Paul Roosen and Tatsuya Nakagawa. (http://happyabout.info/overcoming-inventoritis.php). What is the secret to getting better returns from your innovation dollars? 'Overcoming Inventoritis' is important to anyone involved in innovation, whether a lone inventor selling a newly patented idea or a corporate innovator about to launch a new product line.

Before you bet the bank, learn the secrets to getting better returns from your innovation investments. Whether you are an inventor, corporate innovator, investor, or somehow involved in bringing products or ideas to market, inventoritis will be an issue. Learn why you need to avoid or overcome inventoritis, how to identify it, and 12 ways to overcome it to increase your odds achieving a successful innovation outcome. Protect yourself and your investments from ideas that come from unhealthy biases.

"As a tinkerer and inventor my whole life, this book addresses a topic that is near and dear to my heart. At Apple, Steve and I were successful because we followed the path outlined by Peter and Tats in this book and didn't fall prey, at least not too often, to inventoritis. I've learned over time that getting inventions to the marketplace is at least as important as the product itself. It was much harder to get people to accept the concept of a computer into their homes and lives than to design it. Too many inventors fall prey to the 'field of dreams' syndrome. This book will drill home the importance of getting your product to market. It's a must read for any inventor."
Steve Wozniak, Wheels of Zeus, CTO and Inventor of the personal computer and co-founder of Apple.

"Authors Roosen and Nakagawa have uncovered a universal truth in their book "Overcoming Inventoritis". Innovation can be intimidating and many will try and talk you out of it. This book gives you the ammunition you need to keep going." Mitchell Levy, Publisher, Happy About.

The book is available from Amazon (http://amazon.com/Overcoming-Inventoritis-Silent-Killer-Innovation/dp/1600050417) and Happy About (http://happyabout.info/overcoming-inventoritis.php).

About Happy About®
Happy About® books deliver wisdom. Our books are smaller, compact, high-impact reads that are typically 80-150 pages and are delivered in paperback, eBook, or podbook format. Visit http://happyabout.info/ for more info. For quantity discounts, please contact the publisher, Mitchell Levy at mitchell.levy @ happyabout.info - 408-257-3000.

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