Arxan to Present Keynote Address at Digital Living Room Conference 2008

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- Arxan CMO Amena Ali to Address Protection Solutions for New Generation Digital Media Applications -

Arxan Technologies, a leading provider of application hardening solutions designed to protect software intellectual property (IP) from piracy and tampering, today announced that Amena Ali, chief marketing officer of Arxan, will deliver a keynote presentation at Digital Living Room, taking place in San Francisco, CA, March 18-19, 2008.

The rush to provide in-home entertainment is driving both business models and new technology. As consumers continue to invest in home entertainment, including HDTV, IPTV, digital video recorders, media center PCs, new generation gaming or broadband internet services, the mix of content stakeholders that contribute to the digital home increases in number and complexity.    The result? Digital content is more vulnerable than ever to unauthorized consumption. For content stakeholders that make today's Digital Living Room Conference possible, this could have a substantial financial impact.

From media gateways that must continue to evolve toward open software platforms, to electronics companies that need applications to process high-value digital content, and even video production software suppliers - content stakeholders are increasingly faced with the challenge of protecting digital content. Arxan Technologies provides a new generation of software protection, GuardIT®, that protects digital content and software applications where they are most vulnerable, while ensuring that performance is not compromised.

Ali's presentation, entitled, "Why Content Stakeholders are Demanding Digital Application Protection," will discuss how content stakeholders can prevent tampering and combat software piracy of digital content. She will also present case studies that highlight the success of this protection.

Who:    

  • Amena Ali, chief marketing officer, Arxan Technologies, Inc.        

What:    

  • Keynote Presentation - "Why Content Stakeholders are Demanding Digital Application Protection"

When:

  • Tuesday, March 18, 2008
  • 10:00 a.m. PDT

Where:    

  • Digital Living Room
  • Crowne Plaza, San Francisco Airport
  • San Francisco, CA

For more information, visit: http://www.digitallivingroom.com/index.php

To schedule a briefing with an Arxan executive at the show or to learn more about the Company's intellectual property protection solutions, please contact Rebecca Paquette at arxan@shiftcomm.com

About Arxan Technologies, Inc.
Arxan Technologies Inc. is a leading provider of application hardening solutions designed to protect software intellectual property (IP) from piracy, tampering, reverse engineering and any manner of theft. Our GuardIT® solution takes software security beyond static obfuscation and encryption to dynamically defend, detect and react against application attacks. Arxan supports a full range of application protection needs, from commercial software anti-piracy to military grade assurance. Businesses rely on Arxan to fortify software, license management and DRM applications to prevent the loss of billions of dollars to unauthorized use. The U.S. department of defense and its contractors rely on Arxan Defense Systems, Inc., a subsidiary of Arxan Technologies, to deliver best of breed anti-tamper solutions to protect critical program information in military technology. Founded in 2001, Arxan Technologies has offices in Bethesda, Md., San Francisco, Calif., Dallas, Boston, Chicago, New York and West Lafayette, Ind. For more information, please visit http://www.arxan.com.

Press Contacts:
Arxan
Amena Ali
Phone: 301-968-4297
Email: aali@arxan.com

SHIFT Communications
Rebecca Paquette
Phone: 617-779-1849
Email: rpaquette@shiftcomm.com

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