March 11, 2008 International Family Magazine Launches With Hot Moms Club

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On March 11, 2008 International Family Magazine launched with Hot Moms Club. Hot Moms Club, one of the top premier women's sites online, handpicked twenty partner affiliates including International Family Magazine. The red carpet event was held at the Stone Rose Lounge at Hotel Sofitel in Beverly Hills. Hosting the event was Eva La Rue and Dayanara Torres.

On March 11, 2008 International Family Magazine launched with Hot Moms Club. Hot Moms Club, one of the top premier women's sites online, handpicked twenty partner affiliates including International Family Magazine. The red carpet event was held at the Stone Rose Lounge at Hotel Sofitel in Beverly Hills. Hosting the event was Eva La Rue and Dayanara Torres.

In attendance at the Hotel Sofitel at the Stone Rose Lounge Hot Mom's Club supercommunity event was Catherine Wayland and her global magazine, International Family Magazine. "It's a good little story." said Catherine Wayland, Founder and Owner of International Family Magazine, Inc. Jessica Denay, co-founder of Hot Moms Club, emailed me one day three years ago to ask me to write for her magazine. I was so busy as a regular columnist "Metro Mama" for a NYC beauty magazine, a second pregnancy and toddler, that it took me quite a few weeks to respond and simply say "Thanks". Catherine was intrigued and began investigating all things "Hot Mom".

Wayland became a big fan of Jessica with the launch of Denay's "Hot Moms Handbook". Catherine was a big believer in Jessica's core message that women maintain their self-identity as important role models to their children. "Hot Moms Handbook" is filled with stories and anecdotes from many powerful women. Jessica celebrates women in their victories to be both mothers and business women. The book provides endless examples of mothers who found careers that could fit family life, which has been the key challenge of this generation's largest numbers of U.S. mothers working professionally after childbearing.

At the time of Jessica's book launch, Wayland was launching her own entrepreneurial project, International Family Magazine, Inc. IF mag is an online magazine that connects families around the world with storytelling. "By telling stories rather than giving advice, we can find a way to connect with one another all around the world, regardless of politics, culture or religion," said Wayland.The sanctity of one's home life is the common ground that Wayland's magazine provides its global readers. Jessica liked Wayland's project so much, she included it in the Hot Mom's Handbook which can be purchased on Amazon.

The core messages of Hot Moms and International Family found a partnership in one another. Once Jessica, her partners and Hot Moms Club decided to create a supercommunity of women online, they called Catherine. Wayland was thrilled at the invitation and accepted their offer. A letter of agreement was signed between the two parties last summer, 2007 and the work began immediately. The other night at Hotel Sofitel it was time to celebrate the partnership between International Family Magazine, Hot Moms, 19 other strong partners and all the hard work that had been won.

Other partners launching in the Hot Moms supercommunity include Savvy Mommy, ChicBlvd, Teensygreen, Coochicoos, Mamapalooza and Moms on Boards. "It was a very special night in Los Angeles," said Catherine, "There was an energy of power that was very uniquely female. In a time where women still get criticized for borrowing masculine characteristics to gain leverage in business and politics, that was not the case at the Stone Rose Lounge. The women were spiritual, powerful divas. And the men that attended the event were thrilled to applaud the ladies at center stage."

Attending the Super Community Launch event at the Hotel Sofitel with Catherine Wayland was Tina Lai, Gourmet for International Family Magazine. Tina Lai has been onboard with IF mag for six months adding gourmet meals, global travel and indigenous cultural traditions for the IF mag reader's pleasure. Also in attendance was an advertising sponsor for International Family Magazine and Hot Moms, Pacific Hideaways and their President Vi Tang.

The purpose of the super community for women as hosted by Hot Moms Club is to strengthen the businesses by leveraging one another's audience and consumer base. For the audience and consumer, the super community continues the concept of the popular mall approach to shopping and consuming information and goods. When members come into the Hot Moms Club supercommunity, they can read topical articles of interest, buy clothing, win prizes, attend events, and enjoy socialiizing and friendship. It is the one stop shop concept that is so popular for busy women managing careers, homes and family.

International Family Magazine is all about what works for families, so they climbed onboard with Hot Moms and and opened their own store front in the supercommunity. On the group page on Hot Mom's Club for International Family Magazine, they make available to their audience global human interest articles, storytelling by moms, dads, aunts, uncles, grandmas from 7 continents in 7 languages, comedy videos, world music, photo slide shows from around the world, exotic meals and decor, culture and traditions. You will find warmth, intelligence, humor and alot of reality from families around the world at IF mag.

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Catherine Wayland
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