New York, NY (PRWEB) March 17, 2008
Few men in sports history have accomplished more than Yogi Berra: three MVP Awards, 21 World Series appearances as a player, coach, and manager, and a plaque in Cooperstown honoring him as arguably the greatest catcher to ever play the position. Off the field, the man often derided for his appearance has become one of the most beloved and enduring sports figures of all time, as well as a successful pitchman and the source of some of the most-repeated expressions in the English language. Now get ready to read the true story of how it all happened.
Carlo DeVito's Yogi is the first comprehensive biography of the greatest living Yankee and sheds new light on all aspects of Berra's life, from his humble beginnings in Depression-era St. Louis to his naval service during World War II; from his early days with DiMaggio and the Yankees to his later success with Mantle and Maris; and from his coaching and managing career in the Bronx Zoo to the astute business moves that capitalized on his celebrity status and cemented him as an American icon.
For the first time, get the complete truth behind this famous and often misunderstood baseball great. After separating fact from fiction, one truth remains: there’s only one Yogi.
- Winner of three Most Valuable Player Awards.
- Played, Coached and Managed in 21 World Series.
- Enshrined in Baseball Hall of Fame.
- The Greatest Living Yankee.
- One of Only Six Managers to Bring at Least One Team from each League to the World Series (’64 Yankees, and ’73 Mets).
- Greatest Hitting Catcher of All Time.
- First Baseball Player to Have An Independent Agent.
- Helped Build Yoo-Hoo into A National Brand.
- Franchised Ice Cream Stores and Bowling Alleys in the 50’s and 60’s.
Born Lawrence Peter Berra in 1920s St. Louis, but known around the neighborhood as Yogi, the son of two Italian immigrants would go on to become arguably the most accomplished man in the history of baseball, as well as a global icon and one of the game's greatest ambassadors.
Acclaimed biographer Carlo DeVito has compiled the most comprehensive biography to date of this most unlikely superstar and greatest living Yankee. The short, unorthodox-looking Berra overcame long odds and vicious taunting from teammates, opponents, and the media to post a staggering playing career: three MVP awards, 10 World Series championships, and a host of catching records, all the while serving as the backbone of some of the greatest Yankees teams in history.
Had Berra's story ended with his retirement, his life would still be one for the ages. But Yogi was far from done. He soon became one of the only men in history to manage a team from each league to the World Series. Along the way he rubbed elbows with everyone from DiMaggio and Mantle to Hemingway and Sinatra, turned a family-owned chocolate-beverage company into a household name, served as the inspiration for one of the most popular cartoon characters of all time, and contributed countless malapropisms to the American lexicon.
Whether you're a lifelong Yankees fan or familiar only with his cuddly public image, prepare to be surprised by the real story behind the man they call Yogi.
From the Publisher
"Yogi Berra may have been the greatest catcher of them all. Carlo DeVito has written the most complete and nuanced biography of the Yankee star to date. And when it's over, you'll wish it wasn't." --Peter Golenbock
From the Inside Flap
"Well, what's it going to be, Larry?" pressed Causino. "Baseball," answered young Berra. "That's what it's got to be. Baseball."
About the Author
Carlo DeVito is a writer and publishing executive. He is the author of Wellington: The Maras, The Giants, and the City of New York; D. Wayne: The High-Rolling and Fast Times of America's Premiere Horse Trainer; and The Ultimate Dictionary of Sports Quotations. He was a feature writer for Mirror magazine and has written cover stories on John Daly, Shaquille O'Neal, the Dallas Cowboys, and many others. He and his wife, Dominique, along with their two sons and two Dalmatians, split time between Freehold, New Jersey, and their farm, the Hudson-Chatham Winery, in Ghent, New York.
Hardcover: 432 pages
Publisher: Triumph Books (March 1, 2008) http://www.triumphbooks.com
Available: Barnes & Noble and Amazon.com