Let thy Food be thy Medicine and thy Medicine be thy Food
(PRWEB) March 15, 2008
"Let thy Food be thy Medicine and thy Medicine be thy Food" -- Hippocrates. That is the message from the founding father of modern medicine echoed in the controversial new documentary film Food Matters from Producer-Directors James Colquhoun and Laurentine ten Bosch.
With nutritionally-depleted foods, chemical additives and our tendency to rely upon pharmaceutical drugs to treat what's wrong with our malnourished bodies, it's no wonder that modern society is getting sicker. Food Matters sets about uncovering the trillion dollar worldwide 'sickness industry' and gives people some scientifically verifiable solutions for curing disease naturally.
In what promises to be the most contentious idea put forward, the filmmakers have interviewed several world leaders in nutrition and natural healing who claim that not only are we harming our bodies with improper nutrition, but that the right kind of foods, supplements and detoxification can be used to treat chronic illnesses as fatal as terminally diagnosed cancer.
The focus of the film is in helping us rethink the belief systems fed to us by our modern medical and health care establishments. The interviewees point out that not every problem requires costly, major medical attention and reveal many alternative therapies that can be more effective, more economical, less harmful and less invasive than conventional medical treatments.
"We need to get this message out there. It will change people's lives," says Laurentine.
The documentary film comes at an appropriate time where health care is high on the agenda in many industrial nations. As the US approaches elections, major health care reform is a hotly contended issue. The American health care system has received a great deal of scrutiny after Michael Moore's exposé, Sicko, in which he voices the views of around 50 million Americans who don't have access to health care insurance. But will giving people access to a system that is already in crisis solve the problem?
This is exactly what film makers James and Laurentine bring to light in this new film. "If we can help people become more aware of the choices available to them, they can start to reduce their reliance on the 'sickness industry'. It's about education not medication," says James, "with access to solid information, people invariably make good choices for their health."
In a departure from traditional distribution models, the film will be made available to viewers all over the world, using streaming technology provider Vividas, on a pay-per-view model. Using this cutting edge solution, the film will be accessible to an unlimited number of simultaneous viewers at exceptional quality. This same technology helped the producers of the 90-minute feature film The Secret expand their exposure worldwide contributing to their enormous international success.
"The internet is a ready and accessible medium for us," says James. "People all over the world are able to receive this message and apply it to their own lives immediately."
The production has remained independently funded from start to finish. "We wanted to remain as unbiased as possible in the way that we presented this information to the public," says James, "especially on such a sensitive topic."
This has also been part of what has attracted others to the project with the team having recently joined up with the acclaimed Australian Triple Platinum 'John Butler Trio' (http://www.johnbutlertrio.com) who will be contributing music for the film. "We've been extremely fortunate to have John Butler on board; it will go a long way to help get the message out there," says Laurentine.
The film's official trailer and website can be found at http://www.foodmatters.tv.
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