Quite simply, video brings travel brands to life. Whether you're a destination, tour operator, cruise line, airline or other industry player, a thousand words can be communicated in 10 seconds of inspired video footage.
Boston, Mass. (PRWEB) March 17, 2008
Video is driving change in the online world at breakneck speed and it's rapidly becoming a key communications platform for public relations campaigns. To support travel-related news for journalists and communications professionals, TravMedia has launched its video capabilities worldwide, with the full capability to broadcast and produce videos, and host and stream videos from travel organizations. TravMedia is the global service for travel journalists to receive breaking travel news and for travel industry marketing professionals to distribute their organizations' news, images and information - and now video.
"Travel industry information presented in video format offers compelling content, bringing a destination, attraction or news event to life like never before. TravMedia's new video service allows travel companies to not only distribute their content to the media, but also to extend the life of their news, information or new features in a dramatic way," said Nick Wayland, CEO, TravMedia. "Quite simply, video brings travel brands to life. Whether you're a destination, tour operator, cruise line, airline or other industry player, a thousand words can be communicated in 10 seconds of inspired video footage."
Beyond pre-produced videos, TravMedia's video service also enables travel organizations to capture and stream press conference content, increasing the audience for key announcements. Travel companies can reach journalists, as well as analysts, industry gurus and other opinion shapers, who may have been unable to attend a press event. To date, TravMedia has distributed press conference content from the Travel Industry Association's International Pow Wow and World Travel Market.
By combining TravMedia's varied services, travel organizations can put video, press releases and other PR materials side by side, delivering a robust information offering to journalists worldwide. Rates start as low as $500 per distributed video.
Travel organization videos can be viewed on TravMedia both on the web page of the press release it accompanies, and in the "Video" section of the organization's TravMedia press center. All videos accompanying breaking press releases are also highlighted with a video icon on TravMedia's e-mail alerts to the media. TravMedia can also host video on its servers, and stream footage to a travel organization's own website, press site or other nominated web pages.
Travel companies posting news on TravMedia represent a broad cross-section of the industry: airlines, cruising, hotels, car hire, tour operators, tourism boards, theme parks and more.
TravMedia's international news distribution service provides journalists with the latest news from travel companies and organizations worldwide with access to images, videos, company profiles and archived releases, PR contacts, online research tools and much more. For travel companies, organizations and PR agencies, TravMedia offers one complete communications channel to reach their target media and build communities throughout the world. TravMedia North America is a member of the Adventure Travel Trade Association, Sustainable Travel International and the Travel Industry Association. The North American headquarters telephone number is (617) 242-0791, and TravMedia is on the web at http://www.TravMedia.com.
FOR MORE INFORMATION:
Ian Titcomb, Editor
TravMedia North America
ian.titcomb @ travmedia.com
+1 (617) 242-0791
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