San Diego, CA (PRWEB) March 17, 2008
Engine Ready CTO, Jason Miller, noted thought-leader and prominent speaker on online marketing strategies, has been invited to speak at the SLAM 2008 conference on April 3, 2008. Mr. Miller will be discussing specific tactics to help software firms maximize their return on online ad spend.
The SLAM 2008 Conference, Sales, Licensing, Alliances & Marketing for Executive and Managers of Software Companies, focuses on successful business development models, sales strategies, licensing technologies, partnering, growth opportunities, and marketing issues facing software companies. The conference will be held at the Sheraton Gateway Hotel in San Francisco, CA and will also feature visionary keynotes from leading software executives sharing market insight and top sales trainers with interactive sessions, sharing processes to help attendees reach quarterly and annual targets.
"As software companies increasingly recognize the importance of the web as a potentially robust promotional tool, they must understand which types of marketing opportunities are right for their products, services and target market", reports Mr. Miller. "I'm pleased to be given the opportunity to discuss solutions to the challenge of how software firms should allocate their marketing budgets most productively among the myriad of online options".
John Cargile, Managing Editor of http://www. SoftwareBusinessOnline.com adds, "the SLAM 2008 Conference is excited for Engine Ready to be part of the program this year. Past conference attendees have requested more on the subject of online marketing. Jason Miller is one of the industry experts on the subject and will provide best practices and strategy for software, SaaS and Web 2.0 companies."
For more information, visit http://www.softwarebusinessonline.com/slam_conf2008_index.php.
About Engine Ready, Inc.
Engine Ready, Inc. is a recognized leader in providing online marketing services and software, helping organizations achieve unparalleled success on their web initiatives. Managing paid search accounts in excess of 15 million keywords, and just over $8.1 million in annual media spend, Engine Ready was the first organization to combine the power of website analytics with search marketing.
For information: http://www.engineready.com or phone: 1 (888) 283-0882